Senior Marketing Project Manager, Later
CA$100-109k
+ Stock options
Social media marketing scheduling platform
Job no longer available
Social media marketing scheduling platform
1001+ employees
Job no longer available
CA$100-109k
+ Stock options
1001+ employees
Company mission
To build the world’s first Social Revenue Platform.
Role
Who you are
- You should feel comfortable working across teams and departments, be able to synthesize project requirements and assist with briefing within the team
- Endlessly curious
- 5+ years experience in project management, including Agile/Scrumban
- You have a bachelor’s degree – ideally in marketing, business, economics, or technical field
- You care deeply about user experience and can build precise targeting as well as delightful, on-brand experiences
- Strong results orientation, proven record performing to aggressive growth targets
- Strong interpersonal skills to collaborate effectively within a cross-functional team and a variety of skill sets
- Flexibility & ability to work in a fast-paced and dynamic environment
- Experience with project management and knowledge platforms (Asana, Notion)
- Nice to Have: Saas industry experience
What the job involves
- Being a Marketing Project Manager = a herder of cats, a lover of deadlines, a juggler of multiple balls and organization skills to match Marie Kondo!
- As Later’s Senior Marketing Project Manager, your role will be integral to ensuring success on large-scale, cross-functional marketing projects and ensuring smooth communication between various stakeholders
- You will be working alongside designers, copywriters, product marketers, ad strategists, and other marketing team members on a daily basis
- Some of your responsibilities will include revamping & reviewing briefs and processes, reviewing briefs for completeness prior to project kick-off, leading meetings and daily standups with teams, managing Asana tasks for projects, building project plans and updating project status reports and other documentation
- Ultimately, you will ensure projects are delivered on time, to budget and scope — in collaboration with marketing stakeholders
- Understanding the scope of projects and how to phase deliverables accordingly
- Knowing who key stakeholders are on the project (eg. who is responsible for what)
- Review team deliverables to ensure they meet project briefs and marketing objectives
- Managing Asana boards and any other project management system
- Manage day-to-day progress of projects including risk assessment, check-ins, and problem resolution
- Strategic prioritization (and re-prioritization) of tickets, including adjusting project plans based on changing business needs, reallocating resources, and communicating changes to stakeholders
- Monitor updates and ensure an accurate feedback loop between copywriters, web designers, and developers to maintain up-to-date project materials, facilitating smoother operations and enhancing stakeholder satisfaction
- Be the go-to person for status updates on all live projects including regular reporting cadences
- Communicate regularly with clear actions and updates
- Manage Notion and ongoing information sharing
- Facilitate the team’s dedication to Agile Project Management as the Scrumaster, including education, backlog grooming, refinement and retrospectives, as well as bi-weekly burndowns
- Be one step ahead and pre-empt blockers, risks and challenges for the project
- Flagging and communicating blockers early, with a solution-oriented approach
- Collaborate with different departments when needed on budgets & freelancer management
- Track, manage and optimize team velocity so that we can pivot and provide educated estimates for additional resourcing as needed
- Flagging resource limitations across different teams when needed and preempting blockers to success
- Control any scope creep that should arise
- Be the polite nudge to keep people on track and working towards deadline
- Proactively look for process improvements and solutions to help get projects completed in a timely manner
- Test new ways of working and new processes to streamline workflows
- Be solutions-orientated with blockers
Our take
Platforms like Instagram, Pinterest, and TikTok have become indispensable for businesses of all sizes, shaping their marketing strategies and driving success. Later specializes in assisting customers in navigating these channels. Offering a visually oriented suite of tools, the marketing platform enables marketing managers to schedule, analyze, and track sales from their content effectively.
Focusing on small businesses, Later is doubling down on its strategy, aiming to provide additional products tailored for marketers at these enterprises while expanding its geographic reach. This expansion of product capabilities not only caters to the evolving needs of small businesses but also helps Later mitigate platform risk from social media companies mimicking its services. Partnerships with platforms like TikTok and Instagram, featuring post scheduling, analytics, and conversation tools, showcase Later's commitment to innovation and staying ahead in the competitive landscape.
In a significant development, Later recently merged with Mavrck to become one single brand under the name Later. The unified entity brings together its flagship products to drive traffic and revenue from platforms like Instagram and TikTok. This move aims to enhance user experience, drive engagement, and allow brands and creatives to achieve their social marketing and revenue goals effectively.
Steph
Company Specialist at Welcome to the Jungle
Insights
6% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jan 2015
$1.2m
SEED
Dec 2014
$1.3m
SEED
Total funding: $3.8m
Company benefits
- Flexible Paid Time Off
- Hybrid Work Environment
- Competitive Healthcare Benefits
- Stock Options
- Learning & Development Opportunities
Company HQ
Chinatown, Vancouver, BC
Leadership
Roger Patterson
(Co-Founder)Serial entrepreneur and Software Engineer, Roger has also co-founded Launch Academy, a non-profit grass-roots startup incubator, gaming company, Flock & Swarm Mobility and automated business intelligence company, Datacomb Data Services.
Ian Mackinn
(Co-Founder & CTO)Ian has had a hand in building enterprise-scale software products over a successful career at Google, SAP and Pulse Energy. Ian co-founded Placeling and was the Technical Lead at the mapping startup, Mapdash.
Cindy Chen
(Co-Founder)A design expert, Cindy has worked as Product Designer at Thinkific and as a Design Lead at Momentus Software.
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