Growth Marketing Specialist, MaintainX

• Hands-on experience running performance campaigns and budgets on paid social, programmatic, content syndication or similar demand channels
• Experience co-managing $250-500K+ in annual performance marketing spend
• A track record of structuring clean tests, measuring impact and making clear recommendations
• Time in B2B growth or performance marketing, ideally SaaS
• Working fluency in analytics tools and a CRM (Salesforce, HubSpot, Google Analytics, Tableau) to pull insight and act on it
• Practical experience using AI tools in campaign or creative workflows

Desirable

• This role sits on the Growth Marketing team, which builds and runs the experimentation engine behind our next phase of customer acquisition. The team tests new channels, manages the test budget and scales what works. Core paid search is owned elsewhere, so your focus is everything beyond it
• You will help run growth channels and new experiments to deliver MaintainX pipeline and build the future of core marketing investments, and grow into full ownership some channels
• Design and run structured tests across paid social, streaming audio, direct mail, programmatic and other emerging channels to find scalable channels at or below target CAC this year
• Manage a growing test budget, shifting spend toward what performs to improve efficiency, and take full ownership of 1–2 channels within 6–12 months
• Analyze quantitative and qualitative data to decide which experiments to scale, pivot or stop, and present those recommendations to Marketing and Sales leaders
• Use AI tools for creative testing, automation and optimization to increase test velocity while keeping human judgment on the calls that matter
• Build the testing frameworks and documentation that make every experiment faster to launch and every result easy to reuse
• You will partner with Creative, Sales and Product Marketing so each test fits our value propositions and the sales motion behind it, and you will learn directly from a senior growth leader. Within 12 months success can be defined by 1-2 channels owned end-to-end, tested and documented new channel performance, and at least one channel scaled beyond initial test budget