Senior Manager of Lifecycle Marketing, Mercury

$168.9-234.6k

+ Equity (stock options); Salary is benchmarked for US candidates only, varies on location; Salary range for candidates based in Canada: 177,400 - 199,500

SQL

Looker

Metabase

Senior and Expert level

New York

San Francisco Bay Area

Remote from Canada, US

Banking services for startups and small businesses

Job no longer available

Banking services for startups and small businesses

1001+ employees

FintechB2BBankingFinancial Services

Job no longer available

$168.9-234.6k

+ Equity (stock options); Salary is benchmarked for US candidates only, varies on location; Salary range for candidates based in Canada: 177,400 - 199,500

SQL

Looker

Metabase

Senior and Expert level

New York

San Francisco Bay Area

Remote from Canada, US

1001+ employees

FintechB2BBankingFinancial Services

Company mission

To make scaling tech companies simpler with a personalized banking stack for startups, and power the next generation of companies that will shape the American industry.

Job

Company

Role

Who you are

8+ years of experience in lifecycle marketing, with at least 3+ years hiring and developing people
Hands-on proficiency with email as a channel. At Mercury, we expect managers to step in as ICs when needed and to be able to produce senior-level IC work
Excellent technical and analytical skills with experience using tools like Looker, Hex, Metabase, or similar. Hands-on familiarity with SQL is a strong plus
Combined B2C and B2B SaaS experience is a strong plus. The ideal candidate has built and managed a lifecycle marketing program for both “consumer” and “enterprise”

What the job involves

As a Senior Manager, Lifecycle Marketing, and part of the larger Growth Marketing team, you will be responsible for building our lifecycle marketing program (almost) from scratch
You will lead a talented team of email marketers and work closely with product, engineering, data science, sales, and relationship management to achieve goals in user onboarding, activation, upsell, engagement, and churn prevention, maximizing the number of active Mercury users while bringing Mercury’s accounts and financial products to an increasing number of companies worldwide
Manage and develop a team of email / lifecycle marketers (currently a team of two, with 2+ open headcount in 2025) and agencies
Set the strategy across all areas of lifecycle marketing (email, push, SMS, in-app, direct mail), with the ability to be hands on when needed
Champion a work environment where your team feels comfortable with taking calculated risks, continuously experiment, iterate, and execute with urgency
Be extremely data driven and an expert at defining, setting, and reporting on full-funnel KPIs (working with the Data Science and finance teams)
Develop strong relationships with product, engineering, data science, and sales teams teams to collaborate on growth strategy and product adoption across the company
Be an important voice of the Growth Marketing team, understanding how to hit revenue goals while staying true to the brand and putting the customer first
Make strong, principled decisions and influence a broad cross-functional group to execute

Our take

Frustrated by the archaic, fee-laden banking services offered to entrepreneurs, the founders of Mercury set out to create a better solution. They envisioned a platform that was dynamic, tech-driven, and free from unnecessary fees.

Mercury delivers on this vision by automating business payment processes, offering FDIC-insured accounts, and providing full API access, empowering entrepreneurs with greater control and efficiency. This approach stands in stark contrast to traditional startup banking, which often burdens young businesses with high fees and limited functionality.

By prioritizing user experience and offering a free service tier, Mercury has attracted over 200,000 businesses and achieved a $3.5B valuation as of 2025. As a rising unicorn in the stagnant world of startup banking, mercury is backed by substantial funding and poised for continued growth, constantly adding new features and expanding its team to further disrupt the industry.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Top investors

50% employee growth in 12 months

Glassdoor (4.5)

Trustpilot (4.1)

Company

Funding (last 2 of 5 rounds)

Mar 2025

$300m

SERIES C

Jul 2021

$120m

SERIES B

Total funding: $450.9m

Company benefits

Health, dental, & vision
12+ weeks of paid parental leave
$600 USD custom WFH equipment setup
Unlimited vacation policy (with a mandatory minimum)
Annual $1K learning & development budget
Paid 6-week sabbatical after the 5-year mark
Weekly $100 food budget
Monthly $100 wellness budget
Monthly $50 cellphone reimbursement
Pet-friendly offices with free tea and beverages, plus lunch and snacks
Unlimited vacation policy (with a mandatory minimum)
Retirement matching up to 4% of base salary (401K/RRSP)
Inclusive fertility, hormonal health, and family-forming benefits through Carrot Fertility

Company HQ

SoMa, San Francisco, CA

Leadership

Jason Zhang

(Co-Founder & COO)

Jason graduated from Stanford University with a Bachelor of Science in Biology before spending over 4 years at Heyzap in Business Development.

Immad Akhund

(Co-Founder & CEO)

Immad graduated from the University of Cambridge with a Masters in Computer Science. He then worked as a Software Developer at Aquila and Bloomberg. He also founded Clickpass and Heyzap, and was a Part-time Partner at Y Combinator.

Salary benchmarks

We don't have enough data yet to provide salary benchmarks for this role.

Submit your salary to help other candidates with crowdsourced salary estimates.

Share this job

View 28 more jobs at Mercury