Director of Creator Growth, Tubi
$184.4-250k
Plus an annual discretionary bonus, and long-term incentive plan
1-5 days a week in office
Free TV and movie streaming service
Be an early applicant
Free TV and movie streaming service
501-1000 employees
Be an early applicant
$184.4-250k
Plus an annual discretionary bonus, and long-term incentive plan
1-5 days a week in office
501-1000 employees
Company mission
To free the world’s entertainment to super-serve audiences and advertisers everywhere.
Role
Who you are
- The ideal candidate has built creator or partner programs at scale, blends strategic thinking with operational rigor, and leads with data
- 10+ years of experience in the creator economy, digital media, streaming, or content partnerships
- Proven experience building and scaling creator, partner, or supply acquisition programs
- Strong data literacy, with experience establishing KPIs and using performance metrics to drive acquisition and portfolio strategy
- Track record of partnering with Product teams to shape tools, workflows, or self-serve platforms
- Excellent cross-functional leadership skills, with the ability to align stakeholders and remove blockers across teams
- People management experience, with a passion for developing talent
- Deep understanding of creator and digital content ecosystems (YouTube, TikTok, Instagram, and emerging platforms) and creator monetization models
- Proactive mindset with the ability to anticipate needs and take initiative
- Passion for creators, content, and how audiences engage across platforms
- Highly collaborative and adaptable with a “solutions-first” mindset that brings curiosity, accountability, and creative problem-solving to every challenge
- Embodies Tubi’s values of inclusion, integrity, and innovation
What the job involves
- Tubi is seeking a Director, Creator Growth to own the strategy and execution of our scaled creator acquisition program: this role builds the systems that bring creators to Tubi at scale
- You'll design acquisition processes, set the performance standards for the long-tail portfolio, and partner closely with our product team to remove friction from onboarding and content delivery
- You'll also connect the scaled pipeline to the broader creator strategy, ensuring top-performing non-exclusive creators are identified and elevated for deeper partnership consideration
- This is a high-impact role at the center of Tubi's creator growth strategy
- Own the strategy and execution for scaled creator acquisition, building the processes, systems, and partner relationships needed to grow the non-exclusive library to thousands of creators
- Establish KPIs and measurement standards for the scaled program, monitoring creator and content performance across the long-tail portfolio and using data to continuously refine acquisition criteria and partner tiers
- Partner closely with the product team to define and prioritize product requirements that reduce friction in creator onboarding, contracting, and content delivery at scale
- Coordinate with creator managers to ensure the scaled pipeline feeds the direct acquisition funnel and that top-performing non-exclusive creators are elevated for deeper partnership consideration
- Direct workstreams across cross-functional teams (Legal, Business Affairs, Content Operations, Marketing, Product), establishing shared tools, clear lanes, and operating processes that keep internal partners aligned
- Craft compelling communications on program performance and strategy for senior leadership, and own high-stakes partner and stakeholder communication across the portfolio
- Apply deep creator-economy expertise to steer bets across creators, partner types, and acquisition channels, and represent Tubi as a voice for creators at industry events
Our take
Tubi is a streaming service that was founded in 2014 on a mission to offer subscribers premium television and movies for free. To achieve this, the streaming service relies on ad revenue to support its extensive content library. Rather than focusing on producing original content, Tubi emphasizes acquiring the right to preexisting shows and movies.
Leveraging a business model centred on ad-supported streaming, Tubi has successfully disrupted the highly competitive industry. And this approach has resonated with audiences, helping the service amass over 100M monthly active users.
With its recent expansion into the UK, Tubi is poised to tap into a new and diverse audience, further solidifying its position as a major player in the ad-supported streaming market.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
27% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jan 2019
$25m
LATE VC
May 2017
$20.5m
SERIES B
Total funding: $75.5m
Company benefits
- Competitive Compensation.
- Healthcare Coverage: We offer medical, dental, and vision coverage, effective from day one.
- Family Support: We’re proud to support families of all kinds, and offer generous parental leave, childcare support, and eldercare assistance whenever you need it.
- Wellness Programs: Monthly wellness reimbursement, generous time off, and additional Tubi Holidays help us support mental and physical wellbeing for you and your family.
- Continuing Education: From education reimbursement to leadership development to certification support, we’re invested in developing our talent so you can take your career to the next level.
- Financial Support: We offer resources to help keep you financially fit and invested in your future, from our highly-rated retirement savings matches to financial advisors and planning services.
Company HQ
Financial District, San Francisco, CA
Leadership
Anjali Sud
(CEO)Prior to joining Tubi as CEO in 2023, Anjali was the CEO of Vimeo for 6 years.
Sameer Balgi
(CFO)Sameer previously spent 10 years at Amazon in various roles, including Senior Finance Manager of US Advertising and Finance Director of Amazon Advertising. He also spent nearly 6 years at Procter & Gamble in various Finance roles.
Mike Bidgoli
(CPO & CTO)Previously, Mike was the Head of Product, New Monetization Experiences at Meta. He also served as the VP of Product, Instacart App at Instacart and as a Senior Director of Product, Video at Facebook.
Salary benchmarks
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