Marketing Manager, Quince
Direct Mail & Offline Channels
$110-125k
Affordable luxury fashion and home goods brand
Be an early applicant
Affordable luxury fashion and home goods brand
201-500 employees
Be an early applicant
$110-125k
201-500 employees
Company mission
To create products of equal or greater quality than the leading luxury brands at a much lower price.
Role
Who you are
- The ideal candidate is a self-starter, problem-solver and successful in combining technology and data into best-in-class outcomes
- The candidate is energized by solving complex business problems and consistently effective in making high-judgement decisions at rapid pace amidst the frequent ambiguity that comes with charting a course of action with no precedent
- Moreover, the ideal candidate is energized by an environment where strategy, innovation and decision-making are intentionally distributed, where candor, speed and data are highly valued and colleagues at all levels hold each other to unusually high standards on behalf of Quince customers
- 4+ years of experience in direct mail or catalog marketing, preferably in retail or e-commerce
- Experience in other offline channels is a plus
- Demonstrated success in owning direct mail campaigns end-to-end, from strategy to performance analysis
- Strong analytical skills with the ability to translate data into clear insights and actionable next steps
- Experience managing external agencies
- Highly organized, self-motivated, and comfortable working in a fast-paced environment
- Proficiency with tools like Looker or customer data platforms (CDPs) preferred
What the job involves
- Lead the strategy and implementation of all direct mail programs
- Partner with the creative, merchandising and inventory teams to align assets with brand storytelling and product priorities
- Develop segmentation strategies to target high-value audiences
- Manage all agency partnerships, contracts and performance reviews
- Define KPIs, testing plans, and measurement methodologies for all mail and offline initiatives
- Monitor campaign performance daily/weekly and provide actionable insights to drive ROI
- Partner with the engineering and analytics teams to continuously improve matchback, holdout testing, and incrementality measurement
- Manage and scale other offline channels including newspaper, OOH, etc
Our take
The rise in fast fashion has brought widespread awareness of the alarming waste of resources and the significant environmental impact caused by the industry. Recognizing these concerns, Quince is looking to address these issues and offer a more sustainable alternative to consumers.
Quince is a direct-to-consumer brand that offers high-quality products at lower prices by cutting out the middleman. The company focuses on providing wardrobe staples and home goods, with an emphasis on minimalism, simplicity, and timeless designs.
Quince works directly with factories to produce inventory on a near-just-in-time basis. By eliminating unnecessary intermediaries, Quince can streamline the supply chain and reduce financial and environmental waste. This approach allows Quince to ship goods directly to consumers' doorsteps, minimizing transportation and warehousing costs and as a result, providing customers with a more efficient and sustainable shopping experience.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
58% employee growth in 12 months
Company
Funding (1 round)
May 2023
$77m
SERIES B
Total funding: $77m
Company HQ
SoMa, San Francisco, CA
Leadership
Sid Gupta
(CEO)Graduated from Stanford University with an MBA in Finance. Previously the Founder and CEO of Lolli and Pops as well as the Director of Strategy at TechTurn.
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