Vice President of Product Marketing, Huntress
$260-280k
+ Bonus + Stock options
Managed cyber security platform for SMBs
Open for applications
Managed cyber security platform for SMBs
501-1000 employees
Open for applications
$260-280k
+ Bonus + Stock options
501-1000 employees
Company mission
To elevate SMBs through education and community — one hacker at a time.
Role
Who you are
- We are looking for a leader with a proven track record of building highly successful teams and scaling product marketing within a high-growth organization
- The equivalent of 10+ years of product marketing or similar experience
- Deep understanding of the cybersecurity market and landscape
- Leadership DNA, proven ability to excite and lead a product marketing team
- Demonstrated experience in synthesizing and translating market needs into product requirements, ability to manifest the product vision/direction in via compelling positioning and messaging
- Proven experience launching new products and growing to a mature business
- Strong organizational and analytical skills, excellent written and oral communication skills
- Strong ability to influence and work cross-functionally
- People-focused leader with proven ability to build diverse, creative, collaborative teams; develop people; and link performance to overall business objectives
- Continually developing practices and processes to inspire, innovate, and harness new ways of thinking
What the job involves
- Reports to: Chief Product Officer (CPO)
- Huntress is looking to bring on a Vice President of Product Marketing to develop and shape our market position by creating compelling messaging, increasing market awareness, and enabling our sales and partner teams to compete for mindshare, market share and wallet share effectively
- You’ll be responsible for helping us achieve our aggressive growth goals by building our product marketing strategy, that will drive brand awareness, help us differentiate ourselves in the market, build and accelerate pipeline through interest in our product, and establish the company as a thought leader in the community
- You’ll help us further our market penetration in the managed service provider (MSP) space and extend into new markets including mid-market and insurance
- You’ll work closely with the Demand Generation and Content & Brand teams to create a coordinated strategy for go-to-market and ensure design, content, and messaging are consistent and on-brand
- You’ll also collaborate with sales leadership to identify gaps and opportunities in the sales funnel—and develop creative programs to generate new qualified leads and accelerate the existing pipeline
- You’ll establish and maintain metrics to measure the success of your programs, adjusting where needed based on ROI
- You’ll be creative in leveraging innovative ways to market Huntress, leveraging the company’s edgy approach to being transparent and bold
- This is a high-impact role that is both strategic and tactical and will be key in helping the company achieve business goals including: generating and accelerating pipeline, growing brand awareness, and enhancing partner engagement
- Product Positioning and Messaging: Rapidly develop and evolve a compelling narrative and value proposition for all products in the portfolio
- Lead the team that builds content (demos, trials, website, enablement, etc.) that reflects the positioning, and showcases the vision of our product as well as the value proposition
- Partner with Product Management leaders to drive strategy around product positioning for existing products and new launches
- Product Alignment: Align with the Marketing and Product Management teams to drive strategy around product positioning for existing products and new launches
- Go to Market & Enablement: Be the subject matter expert and work with the sales team to develop plays and go-to-market programs that help drive pipeline, find new buyers, and cross-sell into existing accounts
- Demand Generation: Work with the demand gen teams to hone the strategy and marketing programs that drive demand. Be proactive in recognizing where the business may need marketing support and the effective levers to pull
- AR/PR: Work closely with the industry experts and Analyst and Press Relations teams to ensure effective thought leadership and ongoing relevance in the market. Host analyst inquires and briefings
- Team Development: Mentor and grow a team of diverse product marketing talent
Our take
In a world of increasingly sophisticated cyberthreats, many SMBs don’t have the resources to protect themselves. Huntress addresses the need for robust cybersecurity solutions for small to medium sized businesses, which make up 99% of the US business landscape.
The company offers a managed security platform, which third party resellers leverage to protect their clients from attacks. Launched in 2015, Huntress has grown well over the years, attracting plenty of investment and expanding its headcount into the hundreds.
In recent years, Huntress has turned its eye to acquisitions and new product launches, as well as major international expansion. A considerable influx of funding will support these initiatives, as well as allow the company to maintain sales momentum by expanding its go-to-market efforts.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 6 rounds)
Jun 2024
$150m
SERIES D
May 2023
$60m
SERIES C
Total funding: $289.8m
Company benefits
- 100% Remote: We’ve been a remote team from day one—and we’ve got the tools, systems and processes to be successful from anywhere in the world.
- PTO & Parental Leave: We offer 12 weeks of paid parental leave, along with vacation, sick time and floating holidays.
- 401K Match: We offer a 5% contribution to your 401k—even if you’re not paying into it yourself.
- Growth Opportunities: We’re super committed to employee development, both within and outside of Huntress – including education assistance programs, hands-on training and more.
- Health Benefits: Medical, dental, vision, and everything you’d expect from a company that cares about its team members.
- Stock Options: All full-time employees get stock options and benefit from the continued growth and success of the company.
Company HQ
Ellicott City, MD
Leadership
Kyle Hanslovan
(Co-founder & CEO)Spent nine years as a Cyber Warfare Operator for Air National Guard, and seven years as an Information Assurance Officer for the United States Air Force. Co-founded and was CEO of boutique cyber security company StrategicIO, and was a Senior Cyber Vulnerability Analyst at ManTech International Corporation.
Chris Bisnett
(Co-founder & CTO)US Navy Veteran, serving for five years as a Vulnerability Analyst focused on the Department of Defense network. Operated in a number of Senior Security Engineering roles after leaving the Navy. Former CTO of LegalConfirm.com (acquired by Capital Confirmation, 2014).
John Ferrell
(Co-founder)Spent five years as a Security Engineer and CNO Analyst over two spells at ManTech International, with one year as a Linux Systems Engineer at SPARTA in the interim. Was a CNO Developer at StrategicIO before co-founding Huntress.
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