Marketing Operations Manager, Ironclad
$116-145k
+ Equity and bonus
2 days a week in office
Enterprise software for managing contracts
Be an early applicant
Enterprise software for managing contracts
501-1000 employees
Be an early applicant
$116-145k
+ Equity and bonus
2 days a week in office
501-1000 employees
Company mission
To power the world’s contracts.
Role
Who you are
- Deep, hands-on Marketo experience is required for this role
- Experience: 3+ years in Marketing Operations, Systems Architecture, or MarTech Management in a growth-stage B2B SaaS environment
- Marketo Mastery (Required): Advanced Marketo administration experience is 100% required (Marketo Certification preferred). Candidates without hands-on Marketo expertise will not be considered. Deep technical knowledge of Marketo program architecture, tokenized templates, global forms, deliverability, and Marketo-Salesforce CRM sync management is essential
- Stack Architecture Experience: Hands-on experience integrating, auditing, and governing multi-tool stacks (webinars, CMS, ABM, event capture, direct mail, social tools)
- Process & Automation First Mindset:
- Proven track record of replacing manual campaign ticket queues with scalable, self-serve operational models and automated QA checks
- Strong technical documentation skills with a passion for teaching, enabling, and certifying non-technical stakeholders
- Leadership: Self-directed problem solver capable of auditing technical systems, driving vendor conversations, and leading operational change management across marketing teams
What the job involves
- As the MarTech & Automation Owner, you are the architectural guardian and efficiency engine of our marketing technology ecosystem
- You will own the overarching architecture, functional health, and utilization of our MarTech stack while serving as the primary technical architect of our core Marketing Automation Platform (Marketo)
- Rather than acting as a ticket-taker or day-to-day admin for every single point solution, you will govern the stack to ensure every platform has a clear owner, is properly administered, and is utilized to its highest potential
- You will design, build, and optimize self-serve campaign operation frameworks that empower functional super-users across marketing (Events, Field, Content, Growth) to deploy campaigns autonomously, flawlessly, and without operational friction
- MarTech Stack Architecture & Governance:
- Own the holistic architecture, integration standards, API security, and global data flow across the entire MarTech ecosystem
- Proactively audit stack utilization, system health, and vendor efficiency to identify opportunities for consolidation, automation, and capability enhancement
- Establish governance policies ensuring every tool has a designated functional super-user/admin while maintaining centralized architectural control over core CRM/MAP syncs
- Marketo Core Architecture & Enablement:
- Serve as the technical architect for Marketo, maintaining system performance, global program templates, tokenization, lead scoring pipelines, database hygiene, and CRM integration rules
- Build and deliver comprehensive enablement, documentation, and training programs for non-MOps tool owners and program leads across the GTM organization
- Campaign Operations & Self-Serve Frameworks:
- Design, launch, and refine a fully self-serve campaign execution model that enables program owners (Field Events, Webinars, Nurtures, Demand Gen) to launch campaigns effortlessly using standardized Marketo templates and operational playbooks
- Automate campaign ops end-to-end—continuously shoring up manual processes, eliminating ticket bottlenecks, and introducing automated QA guardrails for link validation, rendering, and brand compliance
- Functional Super-User Enablement:
- Onboard, train, and certify functional admins across business units (e.g., event teams in Goldcast/Splash, content teams in AirOps, web teams in WordPress/GTM) to ensure decentralized execution follows centralized standards
- Act as the technical escalation point for integrations, schema errors, and platform troubleshooting
Our take
Business contracting is often inefficient and messy, with approvals required from various stakeholders and many processes still paper-based. Ironclad is a platform that digitises, automates, and streamlines contract workflows, allowing legal teams to focus on legal work rather than paperwork. Its platform features collaborative tools that facilitate business operations and extract and catalogue contract metadata, making information easier to access and act upon. Its enterprise customers include Dropbox, Mastercard, Pixar, Fox, and L’Oréal.
Despite its success, Ironclad faces competition in the $3.68 billion contract lifecycle management industry from major players like DocuSign and emerging ones like Contractbook. The company recently announced Ironclad Signature, marking its entry into the $13 billion eSignature market. The new feature speeds up the signature process by an estimated 80% and provides summaries and approval histories to users. This new tool is expected to strengthen Ironclad's position in the sell-side contract lifecycle management market.
Additionally, Ironclad introduced value-based pricing, charging only for completed, signed agreements, unlike other providers who charge for every signature packet sent out. Ironclad, backed by investors like Accel, Sequoia, Y Combinator, and BOND, remains committed to innovating and maintaining its leadership in the contract lifecycle management space.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jan 2022
$150m
SERIES E
Dec 2020
$100m
SERIES D
Total funding: $334.3m
Company benefits
- Dental, and vision insurance
- 401K
- Wellness reimbursement
- Flexible vacation policy
- Generous parental leave for both primary and secondary caregivers
- Work from home opportunities
- Health insurance
Company HQ
Chinatown, San Francisco, CA
Leadership
Cai GoGwilt
(Co-Founder & Board Member)Studied HSPS at Cambridge, and Computer Science at MIT. Was a Summer Technology Analayst at Goldman Sachs. Worked as a Research Assistant at MIT. Was a Software Engineer at Palantir.
Jason Boehmig
(Co-Founder & Board Member)Former Corporate Lawyer at Fenwick and Professor of Law at the University of Notre Dame before founding Ironclad in 2014.
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