Senior Marketing Analytics Manager, Duolingo
$154.7-209.3k
Language education platform
Be an early applicant
Language education platform
1001+ employees
Be an early applicant
$154.7-209.3k
1001+ employees
Company mission
To give everyone access to a private tutor experience through technology, making learning fun and providing universal access to language education.
Role
Who you are
- Minimum of a Bachelor's degree in Statistics, Mathematics, Economics, or another related STEM degree field
- Experience as a marketing analyst working with data from digital campaigns, including using data to inform strategic campaign decisions
- Strong ability to condense complex concepts and analysis into clear and concise takeaways that drive action
- Strong expertise using SQL to extract, clean, and transform data in large, complex, nested, databases
- Proficiency with data visualization tools such as Tableau or Data Studio for data analysis, insight synthesis and presentation
- Demonstrated strong intellectual curiosity
- Able to work in our New York office
Desirable
- Hands-on experience running and optimizing digital app install campaigns
- Expertise working with R, Python, or other statistical software
- An impressive Duolingo XP or streak!
What the job involves
- We are building a world-class marketing organization at Duolingo with the goal to make a significant impact on the company's rapid global growth
- For this growing team, we're looking for a curious marketing analytics manager to help us build the foundations of measuring and understanding the impact of our media spend
- You will play a key role in enabling data-driven marketing campaigns for Duolingo
- Create data-driven insights about the impact of our global performance marketing campaigns
- Develop new approaches to grow our user base through data-driven marketing optimization
- Partner with our data science team to better understand our new user cohorts and user behaviors
- Act as a thought partner in defining marketing key performance indicators and tracking progress against target metrics
- Mold data from multiple sources to answer key strategic marketing questions
- Partner with marketing tech to influence and prototype backend data design, build intuitive and readable dashboards using visualization tools (e.g., Tableau), and extract actionable insights
- Bridge analytics and marketing, speaking both languages
Application process
- Talent Matching reviews your resume and responses to application questions to determine the extent to which your qualifications match the job requirements selected for this role. These requirements and their desired weighting are established by our recruiters in collaboration with hiring managers
- All Talent Matching output is reviewed by our recruiting and hiring teams, who make the final decision on each application. Talent Matching does not automatically disposition any candidate or make hiring decisions
Our take
Duolingo is a free to use language learning app, offering 100+ courses in more than 40 languages. It is the most downloaded education app in the history of the App Store and has previously been awarded Apple's iPhone App of the Year and Android's Best of the Best.
With over 500 million registered users, the company has unprecedented data insights on how people learn. Its team of language learning scientists, machine learning engineers, and AI experts use this data to constantly improve its effectiveness.
Alongside language courses, the company has created the Duolingo English Test which is an affordable and convenient language certification option accepted by more than 2,000 universities and institutions worldwide. Since its 2021 IPO, Duolingo has shown strong momentum. And regular changes to the app have brought increased user engagement, retention and stronger conversion.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Nov 2020
$35m
LATE VC
Apr 2020
$10m
LATE VC
Total funding: $183.3m
Company benefits
- Medical, dental, and vision for employees as well as eligible partners and dependents
- Mental health benefits such as therapy sessions and coaching to support you to be your best self
- Fertility benefits to support your family planning journey
- Fully paid parental and adoption leave
- Fully paid subscription to Care.com and paid backup days for dependents and your fur family
- 401(k) with generous match and immediate vesting
- 20 days of paid time off, with two additional weeks off for winter break
- First-time home buyer bonus (in Pittsburgh)
- Competitive salaries and equity
- Yearly stipend for professional development
- Transportation reimbursement for however you get to work
- Lunch prepared daily by our in-house chefs
- Annual international retreat for all full-time employees
- Monthly events celebrating our team and their amazing work
- On-site gym and massages
- Game room for taking brain breaks
Company HQ
East Liberty, Pittsburgh, PA
Leadership
Luis von Ahn
(CEO & Co-founder)Professor at Carnegie Mellon University and founder of CAPTCHA and reCAPTCHA sold to Google.
Severin Hacker
(CTO & Co-founder)PhD in computer science from Carnegie Mellon University.
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