Product Enablement Manager, Movable Ink
Marketing content contextualisation platform
Job no longer available
Marketing content contextualisation platform
501-1000 employees
Job no longer available
501-1000 employees
Company mission
To revolutionize customer-centricity and the individualized marketing messages brands need to truly put their customers first.
Role
Who you are
- 3+ years of experience in: product enablement/product training; client services; product management; client solutions; email service provider (ESP) campaign production/operations
- Experience with martech/SaaS, AI / Movable Ink Da Vinci a plus
- Experience with training, enabling or educating end users on product and platform
- Strong presentation skills and executive presence, with the ability to explain and break down complex concepts to non-technical audiences
- Strong organizational and communication skills
- Ability to manage multiple projects with cross-functional stakeholders
What the job involves
- The Product Enablement Manager will actively support client retention and sophistication by working directly with Client Experience, Sales and clients on new product adoption for Movable Ink’s AI Da Vinci product
- The Product Enablement Manager will oversee the enablement, training and education for all new product features, including but not limited to: Reporting, AI model enhancements, campaign workflow etc
- This position will be goaled on feature adoption, client retention and upsell performance, and will report to the Senior Director, Product Enablement & Education
- SME Of Da Vinci Product features for Client Experience/GTM
- Conduct enablement/training session on new Da Vinci product release features
- Highlight benefits to customers/client experience and other product dependencies on new feature adoption
- Lead product-client experience adoption office hours on a weekly basis
- Create, manage and maintain internal best practice documentation for new feature and core feature adoption
- Strategize, implement and assist customers in launching Da Vinci campaigns with new product releases
- Monitor and adoption of all new Da Vinci features
- Flag when adoption trends are low
- Implement product adoption mitigation steps when certain features are under-utilized
- Provide customer feedback to the product on feature releases, requests updates, flag product bugs etc
- Collaborate with EPD on GTM activities for new releases
- Liaison with Product Managers on release timelines to understand potential downstream GTM impacts
- Lead Da Vinci feature early access program and collect feedback to share with Product Managers
- Lead Da Vinci training and onboarding activities for new and existing hires
- Create content through authoring tools for internal stakeholder training
- Lead internal training sessions, where appropriate and necessary
- Support Customer Education team as/when needed on customer-facing training for Da Vinci
Our take
Movable Ink pioneered the technology behind contextual email marketing back in 2010, where customer context is assessed using millions of data points, generating a personal 1:1 creative the moment they open an email.
Recognising the potential of how their technology could create unique experiences for consumers, Movable Ink created their Visual Experience Platform, allowing them to create a personal experience on web and display as well as email.
Movable Ink’s visual experience platform effectively eliminates the production bottleneck that prevents brands from personalizing visual content at scale, meaning companies of all sizes can boost their engagement by offering a more personal service. This has been proven to boost customer engagement, loyalty, and revenue. Digital marketing is bigger now than ever, which has unicorn Movable Ink well set to see continued growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Apr 2022
$55m
SERIES D
Aug 2020
$30m
SERIES C
Total funding: $97.3m
Company benefits
- Generous PTO
- Global Mental Health and Well-Being Benefits
- Flexible/WFH Opportunities
- Comprehensive Health Benefits (Medical/Dental/Vision)
- Employee Resource Groups
- Inclusive Parental Leave and Support Programs
- Volunteer Opportunities
- Equity
- Social Events and Activities
Company HQ
Theater District, New York, NY
Leadership
Vivek Sharma
(CEO)Started their career as a software engineer before founding MetroSpark, one of the first ever mobile social networks in the US.
Michael Nutt
(CTO)Prior to co-founding Movable Ink, held senior software development positions at Gilt Groupe and Limewire.
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