Global Social Media Lead, Change.org
$127.5-150k
The annual salary in Canada is $146,500 CAD, Salary dependent on location
Social change platform
Job no longer available
Social change platform
201-500 employees
Job no longer available
$127.5-150k
The annual salary in Canada is $146,500 CAD, Salary dependent on location
201-500 employees
Company mission
To empower people everywhere to create the change they want to see.
Role
Who you are
- Deep social media expertise across multiple platforms, including:
- Content Production
- Analytics
- Understanding of platform specific dynamics
- Experience with cross functional partnerships
- Influencing/leading others without direct management
- Ability to operate with agility: make quick pivots based on the news cycle, social media trends, or shifts in company strategy
- Experience developing high level global social media strategies and implementation
- 7+ years of experience developing content across social media platforms
- 2+ years of experience leading global social media for a broad consumer base
What the job involves
- Change.org is searching for a Global Social Media Lead to partner with the VP of Marketing Communications and Regional Communications Directors to set and implement a global social media strategy
- Through this work, we will grow Change.org’s reach, shape brand perception, and make ourselves central in timely online discussion – all in service of increasing platform activity
- You will report to our VP, Marketing Communications
- As a key member of our Marketing Communications team, you’ll partner with team members in 13 countries to develop and implement a global social media strategy
- Develop a channel - specific, global social media strategy that enables in-country Comms Leads to to grow their channels in a way that creates local resonance and reflects a cohesive global brand
- Support in-country Comms Leads in implementing the social media strategy by:
- Building content operation to provide ready-made, easily adapted content for use across multiple markets
- Creating resource library and providing regular coaching to upskill global comms team members on social media best practices and trends
- Supporting the team in setting ambitious goals and ensuring we have the tools and processes to measure performance
- Holding a high bar for creative execution
- Partner with brand and marketing team members to maximize social media contribution for tentpole campaigns
Our take
Change.org is a global online website that has hosted millions of petitions since it launched in 2007, including dozens of notable cases that have led to significant worldwide change. Of interest, too, is its voluntary 2021 recognition of its staff’s labor union; at the time it was the largest tech company to do so.
Change.org remains the leading player in online petitions, generating revenue from petition promotions and subscription memberships. This revenue has raised some eyebrows - but Change.org has successfully withstood skepticism about its legal status as a business rather than a non-profit. It has demonstrably facilitated speed and scale for the social change platform and has allowed the company to comfortably retain salaried employees.
The company has become the world's largest nonprofit-owned tech platform after it transitioned to 100% nonprofit ownership following donations of equity from its investors including Reid Hoffman, Bill Gates, and Richard Branson. However, Change.org has not been immune from the global economic crisis, and in response, it aims to innovate its platform by updating its internal tools and engineering capabilities. Regardless, the company is here for the long run and is used in around 200 countries, with over 70,000 campaigns launched on its platform each month.
Steph
Company Specialist at Welcome to the Jungle
Insights
-22% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
May 2017
$31.5m
SERIES D
Dec 2014
$25m
SERIES C
Total funding: $73.5m
Company benefits
- Benefits for you and your family - medical, vision, dental, disability, Life, EAP, and more
- 100% baseline monthly healthcare costs covered for each employee
- Mental health benefits provide our employees with 9 free therapy and 10 free career coaching sessions
- Flexible and generous vacation and holidays
- 5 Recharge Days throughout the year that allow for collective time off across our global workforce
- Global year-end paid company holiday closure
- Minimum 18 weeks global paid parental leave
- Consistently applied compensation standards
- Commitment to a culture of feedback through quarterly engagement surveys
- Focus on your growth and development through quarterly performance management check-ins
- Work where you need to work
- Join our in-person events to build connection
- Win an Impact Award and travel to a dream city
Company HQ
SoMa, San Francisco, CA
Leadership
Ben Rattray
(Executive Chair)Studied at LSE, and Political Science & Economics at Stanford.
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