Senior Marketing Specialist, Kaizo
More information about location
AI-powered quality assurance for customer support teams
Be an early applicant
AI-powered quality assurance for customer support teams
21-100 employees
Be an early applicant
More information about location
21-100 employees
Company mission
To empower hybrid workforces to be more efficient, engaged and productive, so they can exceed their own performance expectations.
Role
Who you are
- If you want to build the marketing engine that takes Kaizo from great product to visible market leader, let’s talk
- A content-first marketer. Storytelling is your edge, not growth hacks
- You’ve marketed complex B2B SaaS, ideally to enterprise buyers with long sales cycles and buying committees
- You’re hands-on: you write, edit, brief designers, manage freelancers and run campaigns yourself
- You know what good marketing ops looks like, and you can get by with lean tools (we run on HubSpot)
- You understand how AI search is changing B2B discovery, and you know how to adapt SEO and content to it
- Your English is native or near-native. Everything we publish has to read sharp and professional
- Bonus: AI, QA and CX excite you, and acronyms don’t scare you. You’re keen to learn our product, our customers’ pain points and the trends on both the CX and QA sides
- Bonus: experience with field events, G2 or analyst relations, or partner and ecosystem marketing
- If you’re excited about this role but don’t meet every requirement, we’d still love to hear from you
What the job involves
- We need a senior marketer who wants to build from scratch, and who sees a blank page as an opportunity, not a threat. You’ll be the one who:
- Brings the website to life so it reflects who we are today and gets found, by people and by AI search
- Turns our enterprise wins into case studies and references that open new doors
- Owns our review and analyst presence: a proper G2 strategy, competitor and comparison pages that convert, and support for analyst relations
- Gives Sales and CS the content, one-pagers, battlecards and decks that win deals and renewals
- Starts product marketing: positioning, launches, and clear messaging on AutoQA, Agentic QA, Insights and AI Coaching for customers and prospects
- Builds our brand through thought leadership, PR and executive content on the future of CX quality in an AI-agent world
- Owns our social channels and online reputation
- Defines and runs a field marketing plan, so Kaizo shows up at the international events that matter to our enterprise ICP
- Works with Sales on outbound and partner campaigns, including our helpdesk and Customer Service ecosystem partners
- You won’t inherit a polished machine. You’ll be the architect, the builder and the driver of Kaizo’s marketing
- Reporting: directly to Thibaud, Co-CEO, as part of the commercial leadership team
- Real ownership, a fast feedback loop with Sales and Product, and a seat at the table where positioning gets decided
- Marketing is the missing piece in Kaizo’s growth engine. The product is there, the enterprise customers are there and the deals are there. Now the market needs to know it, and we need demand that scales
- If you succeed, your fingerprints will be all over Kaizo’s next growth chapter:
- From a handful of enterprise logos → recognised category voice
- From inbound dependency → repeatable, multi-channel pipeline
- From scrappy content → thought leadership
Application process
- Start date: as soon as possible
Our take
Improving the performance of a customer support team is an essential value for a business, but doing so requires coaching based on actionable insights. Although software that measures performance analytics and produces such insights exists, this often requires staff to work in a particular manner, and without incentive, and so is often avoided.
Kaizo provides a Workforce Performance Management (WPM) platform specialising in improving customer support teams through gamification, encouraging staff to track their sales success through "missions". Through this self-tracking approach, businesses can capture coachable moments for staff, integrate QA into work processes, and save time on manual reporting.
WPM platforms are nothing new, but Kaizo has taken a unique approach by tapping into the fulfilling feeling that comes with gamification, using this to encourage self-reporting and workflow improvement, whilst providing the data for coachable performance analytics. The company claims that this method allows businesses to improve their customer satisfaction rates by 5%, reduce resolution time by 60%, and save 4-8 hours on reporting every week.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Apr 2022
$6.8m
SERIES B
Jun 2021
$4m
SEED
Total funding: $14.2m
Company benefits
- Personal development program
- Mentorship program
- Visa sponsorship
- Stock options
- Team activities
- Referral bonus
- Workations
- Free lunch
- Remote work
- Home office setup
- Flexible hours
- Open holiday policy
Company HQ
Weesperbuurt en Plantage, Amsterdam, Netherlands
Leadership
Dominik Blattner
(Co-Founder & CEO)Dominik is an Ambassador for City AI. Previously, they founded Cupenya.
Salary benchmarks
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