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222
Creative agency
- 1-20 employees
- B2B
- Marketing
- Advertising
- Westminster, London, UK
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Company mission
To create winning creator-generated content that drives conversations, purchases, and revenue.
Our take
As the world heads steadfast into the digital age, marketing teams have left behind old ways of distributing ads and turned to social media, with brands using influencers and their user-generated content to reach consumers. 222 is a marketing agency at the forefront of this trend, specialising in connecting companies to the most popular influencers on TikTok.
222 sets itself apart with a huge creator network. This offers its clients exclusive access to a range of different creators in different TikTok niches, allowing them to tailor strong influencer-to-brand matches that they would struggle to secure independently.
222 is backed by its parent company, Talent Resources, which has over a decade of experience providing marketing for businesses in the evolving digital space. 222 will exist to focus specifically on TikTok and its creator network already includes big names such as Charli d’Amelio and Jo Jonas. This has successfully attracted impressive clients, including Dunkin’ Donuts, Fabletics, and Glossier.
Kirsty
Company Specialist at Welcome to the Jungle
Leadership
Max Haller
(Co-Founder)Previously a Producer at Fremantle. Alongside 222, they are the Director and Co-Founder of Talent Resources Holidng and serve as an Advisor at Virtuoso and Poppy Lane Placements.
Marco Staal
(Co-Founder)Previously founded Cruzeo Protocol. Alongside serving as the Director at 222, they are the Co-Founder of Blackforest Capital Holdings.