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Ace & Tate

Quality eyewear brand

Ace & Tate logo
201-500 employees
  • B2C
  • Retail
  • Lifestyle
  • Personal health
  • Fashion
  • eCommerce
Jeruzalem, Amsterdam, NH

Company mission

Through responsible and conscious actions, the brand is on a mission to become an engine for positive change in the eyewear industry.

B Corporation

Some candidates hear
back within 2 weeks

-3% employee growth in 12 months

Our take

Prescription eyewear can be expensive, unfashionable and overly complicated to purchase. Ace & Tate solves this problem by manufacturing and selling high-quality designer eyewear directly to customers.

Unlike more traditional optometrists and eyewear outlets, such as Specsavers, Ace & Tate's stores are modelled as bright, spacious boutiques. This appeals directly to fashion conscious customers, and has proven lucrative for the company so far. On top of this, the brand offers free eye tests, and as it cuts out unnecessary middlemen. Its glasses start at under £100, significantly less than other boutique eyewear brands.

The brand now operates in seven countries, and is looking to grow its operations considerably. The company will have to scale without endangering the sustainability of its product if it is to hold onto its already impressive following.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Personal development and lots of variety in your work
  • Frequent updates to your eyewear collection
  • A broad scope of responsibilities
  • The chance to be part of a young and ambitious international team
  • The opportunity to push the boundaries for our international (digital) footprint

Company values

  • Bold views: We collaborate and support creative individuals who inspire us and our audience
  • Responsible actions: We're working towards becoming an engine for positive change in our industry
  • Nice eyeware: We want to change the way people experience eyewear, and use our product as a tool to encourage self-expression

Funding (1 round)

Jul 2020

$15m

EARLY VC

Total funding: $15m

Leadership

Graduated with an MSc in Marketing from VU Amsterdam, and then founded Ace & Tate in 2012.

Previously worked in Benelux Global Marketing Solutions at Facebook, and is currently also head of e-commerce at Heinken.