Adwanted UK
Media tech and data company
- 21-100 employees
- B2B
- Digital Media
- SaaS
- Advertising
- Data Analysis
- London, UK
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Company mission
To be the first point of call in the advertising industry for Tech and Information.
3% employee growth in 12 months
Our take
Adwanted UK is a leading provider of media tech, data, and thought leadership. With decades of experience, they are uniquely connected to the key players and deliver impressive reach and influence across the industry.
Adwanted UK was formed after Adwanted Group acquired Mediatel Group, a company that had dominated the British advertising and media technology market. This acquisition is part of Adwanted's plan to strengthen its foothold in the UK, part of a larger mission to provide the media industry with a global standard. Now, Adwanted is present in the three largest advertising markets in the world (the UK, USA, and France).
The company has developed products in industries such as radio, out of home, and events. This includes Mediatel Connected, the UK’s largest single source of media data used by agencies, media owners, brands and academic institutions.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Up to 25 days holiday
- Service related private medical cover
- Cycle2Work scheme
- Income protection
- Employee Assistance Programme
- Social committee and activities
- 2 weeks work from anywhere
Funding (last 2 of 10 rounds)
Apr 2021
$15.8m
LATE VC
Sep 2019
$2.9m
SEED
Total funding: $24.6m
Leadership
Greg Grimmer
(CEO, not founder)Previously Global COO at Fetch, Commercial Director at VEVO, partner at Hurrell, Moseley, Dawson, and Grimmer.