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Aguulp

Liquid supplement formulaes

Aguulp logo
1-20 employees
  • B2C
  • B2B
  • Lifestyle
  • Personal health
  • Fitness
  • Wellbeing
  • eCommerce
London, UK

Company mission

To make good health easy and accessible for everyone through liquids, liposomes and legitimate absorption.

Top investors

Our take

Aguulp was borne out of the need for a solution to providing gut, brain and immunity supplements in a formula that helps people nurture their digestive and mental health, taking into account the way we live today, and the connection between the gut brain axis. Using curated liquid formulas, Aguulp’s liposomal technology delivers absorption rates of up to 98% and five times the nutrient absorption of pill-form vitamins, allowing the body to quickly and efficiently receive the nutrients directly where they’re needed.

The company provides a monthly subscription-based service for its five products: Aguulp for Gut, Aguulp for Brain, Aguulp for Immunity, Aguulp for Recovery and Aguulp for Sleep.  It also provides an at-home 'Gut Test’, the first in a line of at-home diagnostic testing that provides results that help educate both dietary and lifestyle choices.

With a high-profile founder, the product could reach a large audience through public appearances and an effective social media marketing strategy. Aguulp is bringing to light and delivering on the increasingly popular topic of gut health, a market that is bound to grow in the next few years.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Funding (1 round)

Nov 2020

$0.4m

Total funding: $0.4m

This company has top investors

Leadership

Also known as Professor Green, they are is multi-platinum artist, with 3.5 million combined sales in the UK. They are the former co-host of Lip Sync Battle UK on Channel 5. Their autobiography featured on the Times bestseller list, and they are the patron of the suicide prevention charity Calm.

Aguulp 1