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Anthropics Technology
Computer vision and graphics software
- 1-20 employees
- B2B
- Artificial Intelligence
- Visualisation
- Computer Vision
- Machine Learning
- Holborn, London, UK
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Company mission
To help retailers around the world engage with their customers with exciting AI technology.
Our take
While customers like to try on clothes, fitting rooms don't always give the optimum experience - they're time-consuming and there's a limit to how much a shopper can bring in with them. More modern options exist, such as Anthropic Technology's Zyler: a fun and user-friendly virtual changing room experience, which allows customers to virtually try on a whole brand's catalogue with just a photo and some basic measurements.
Anthropic Technology makes this possible with cutting edge artificial intelligence which allows a realistic try-on experience, preserving the texture, hang, hem and overall fit of an outfit on an accurate virtual copy of the customer. Online and in-person retailers using this technology have reported an 18% conversion rate increase, with customers trying on an average of over 250 outfits per session. Stores such as froxbox, Grosvenor and Valentine Avoh have adopted Zyler, with Marks & Spencers piloting it in store for the first time for the Jaeger range of clothing.
Anthropic Technology also produces other graphic design products which utilise AI to remove some of the difficult and repetitive work involved in touching up portraits and landscape photos, to name just a couple of applications. As the demand for AI-powered graphics software increases, Anthropic Technology will continue to provide valuable and innovative tools to the market.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- 25 days holiday + Bank Holidays
- Hybrid working
- Great pension plan
Funding (last 2 of 3 rounds)
Sep 2001
$7.5m
SERIES A
Aug 2000
$0.6m
SEED
Total funding: $8.4m
Leadership
Alexander Berend
(CEO)Previously Head of Marketing at Anthropics, worked with Slaughter & May as a Tax Associate before returning as Commercial Manager, stepping up to the CEO role in 2019.
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