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To help, support and motivate our users to become a happier version of themselves.
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The weight loss industry is huge, and if you’re set on a physical transformation, it can be difficult to know where to start. Arise aims to be the app that helps you on your way to body confidence.
It’s essentially a calorie counting app - input everything you eat, and the app keeps track of it, adds it up, and checks that you’re within your calorie target for the day. There are in-app rewards for keeping up with your food input, and autofill capabilities if you’re noting down a meal you’ve put into the app before. Alongside calories, you can log your weight to see how it changes over time.
But as we said earlier, weight loss is a vast industry and Arise struggles to stand out from competitors like Noom. As well as this, attitudes towards to weight are changing, and calorie counting is seen by some as fuelling a culture of eating disorders. Arise is also the name of a popular service aimed at treating eating disorders - and it’s hard to see how Arise can really breakthrough in a changing and overcrowded market.
Freddie
Company Specialist at Welcome to the Jungle
Bernhard Borchardt
(CEO)Previously Web, iPhone and iOS Developer for Spotlight Verlag GmbH.