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Astrid & Miyu
Contemporary jewellery brand
- 201-500 employees
- B2C
- Retail
- Lifestyle
- Fashion
- eCommerce
- Vauxhall, London, UK
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Company mission
Astrid & Miyu's mission is to revolutionise the jewellery experience.
39% employee growth in 12 months
Our take
Jewellery is a staple of fashion and is considered by many to be timeless, yet the techniques used have not caught up with technological innovations. Outdated design methods have resulted in jewellery making being difficult to come by and limiting the complexity of products, ultimately making contemporary design expensive and inaccessible to many people.
Astrid & Miyu designs contemporary jewellery, selling products online and at retail stores that are inspired by the culture of the City of London. The company uses cutting-edge techniques such as 3D printing to augment its jewellery-making capabilities, a process that allows them to offer jewellery at a cheaper price and thus make it more accessible.
Whilst the company faces serious competition from many contemporary jewellery brands, the company has stood out by embracing technology in its design methods, and also with its use of Instagram and other social platforms to style its products directly to its audience. Expansion has gone well for Astrid & Miyu so far, with two locations opened in New York as well as one in Leeds and one in Dublin, and it will be interesting to see where it sets its sights next.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Financial coaching support
- Product allowance and discount for family & friends
- Welcome Day – and introduction to A&M with new joiners
- Option to buy and sell holidays
- Hybrid and flexible working plus summer hours
Company values
- Grow together - We are in it together - learning, sharing and growing so that we can succeed as one
- Celebrate each other - We uplift each other and make each other sparkle
- Break all boundaries - We throw out the rule book for full freedom to innovate
Funding (1 round)
Jul 2015
$0.8m
SEED
Total funding: $0.8m
This company has top investors
Leadership
Connie Nam
(CEO)Analyst of Corporate Finance Credit Suisse from 2004 to 2007. Experience as Marketing Consultant for LVMH.
Diversity, Equity & Inclusion at Astrid & Miyu
- At Astrid & Miyu, we are proud to be an equal opportunities employer, dedicated to celebrating diversity and forming an inclusive culture that values uniqueness and growing together as one. We recognise the importance that diversity brings to our business, stores and office environment. We actively encourage your application as we value the real you and are excited to see what you can bring to the A&M team.