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Axora

B2B digital solutions marketplace

Axora logo
21-100 employees
  • B2B
  • Marketplace
  • Energy
  • Community
Soho, London, UK

Company mission

Their mission is to help simplify for industrial companies to discover, buy and sell digital innovation, to improve safety, sustainability, and efficiency across their entire operations.

59% employee growth in 12 months

Our take

Companies which realise the full potential of technology are usually those who shoot straight to the top – the likes of Apple and Tesla would make prime examples. But how can up-and-coming organisations and teams do this? How can they be sure that they aren't wasting R&D investment on developing solutions that already exist? If companies truly want to shape the future of industry, they will need all the insight they can get. This premise is what Axora is banking on.

Axora has created a community and marketplace where industries, technologies and professional services come together to innovate in new ways. It helps organisations leverage the proven solutions of others to solve their own business problems, reducing duplicate effort and inspiring new approaches to innovation, all without requiring dedicated in-house teams. By facilitating both the buying and selling of digital innovations, Axora is also able to pitch to both sides of the market – those who have solutions, and those who are looking for them.

Its early work has been centred around the two important industries of Metals & Mining and Oil & Gas. These industries alone are a big deal – the World Economic Forum has estimated that $1 trillion of value for Oil & Gas firms could be unlocked by digitisation over the next decade, as well as $425 billion in Metals and Mining. If Axora can be at the forefront of this movement, they could be set for huge success. Furthermore, their platform has great potential to diversify beyond these markets, opening up many more avenues for future business.

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Company values

  • Brave & passionate
  • Collaborative & caring
  • Growth-minded & curious
  • Honest & trustworthy
  • Energetic & tenacious

Funding (1 round)

Oct 2020

$10m

SERIES A

Total funding: $10m

Leadership

Ritz Steytler

(CEO, not founder)

Ritz has more than 27 years’ experience in the technology-led transformation and growth of multinational businesses. Before joining Axora, he was COO of Featurespace, the world leader in adaptive behavioural analytics and AI-based fraud detection.

People progressing

Started as a contracted Technology Sales Consultant in 2020, hired full-time as an Innovation Sales Consultant after 3 months.