See other companies on Welcome to the Jungle
Ayogo Health
Patient engagement & adherence games
- 21-100 employees
- Healthcare
- B2B
- Gaming
- MedTech
- Strathcona, Vancouver, BC
Jump to section
Company mission
To build products that change the way people think about and act on their health care.
Our take
‘Social’ games have become a major trend this century. That is to say, as the world goes more online the ability to interact and communicate with one another in-game has become as important as the gameplay itself.
Ayogo applies this concept to medical care. By developing games with a uniquely social element, they are able to produce impressive results for medical institutions desperately looking for ways to ensure their patients continuously engage with their medical program.
The company is focusing on widening their product portfolio. However they face competition from other startups seeking to leverage behavioural science to produce similar results. The startup must ensure that they continue to stay on top of these advances in behavioural science and technology in order to stay relevant in the MedTech space.
Kirsty
Company Specialist at Welcome to the Jungle
Company values
- Passion: energy and drive that keeps you moving, and inspires those around you
- Empathy: the ability to put yourself in the shoes of others; kindness; compassion
- Diligence: a strong desire for excellence; habitual professionalism
- Positivity: a solution-oriented mindset; an innate ability to raise spirits
- Talent: natural ability that blooms into mastery
- Curiosity: thirst for knowledge, and to always be advancing by asking questions
- Leadership: setting a proactive and positive example through action
- Collectivity: acting to ensure the whole is greater than the sum of the parts
Funding (2 rounds)
Apr 2020
$7.5m
SERIES B
Apr 2015
$2.5m
SERIES A
Total funding: $10m
Leadership
Michael Fergusson
(CEO)Has been working on technology that connects people through social networks or mobile apps for decades. Prior to Ayogo, they led Kinzin, a successful social network startup acquired in 2008. Before that, they were VP of Product Strategy of Blast Radius.