Beautylish
Ecommerce platform for beauty
- 101-200 employees
- B2C
- Retail
- B2B
- Logistics
- Beauty
- Financial District, San Francisco, CA
Jump to section
Company mission
To reinvent the makeup counter for the internet.
Our take
The vast majority of people will test makeup in-store and purchase it online, but the unique angle that Beautylish has taken presents an opportunity for consumers to discover and purchase products in the same space. Furthermore, the company also stands out by providing flexible and interest-free payment programs, an unusual feature for a cosmetic digital marketplace.
Beautylish runs an online social marketplace that specializes in the reviewing, discussion, and sale of cosmetic products. As opposed to simply selling makeup, the online marketplace provides tips for use, formula discussion, and other information to enhance the user experience, in addition to hosting an active userbase that reviews each and every product.
The cosmetics industry thrives on socializing and sharing the latest makeup tips and products, yet online marketplaces do not reflect this. Instead, online makeup discussion has so far existed primarily on social media platforms and blogs, raising questions as to why there is not an integrated social eCommerce platform for the topic.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Employee Discount
- Health, Dental, Vision Insurance
- 401k w/ Company Match
- Competitive PTO
- Monthly WFH stipend
Funding (last 2 of 6 rounds)
Nov 2019
$5m
EARLY VC
Aug 2018
$4.8m
EARLY VC
Total funding: $25m
This company has top investors
Leadership
Nils Johnson
(CEO, Chief Merchant & Co-founder)Seed investor in early-stage brands, including Wantful, Everlane, Warby Parker, Orchestra, and Airtime.
Vu Nguyen
(COO & Co-founder)Worked as VP of Engineering at Hot or Not for nearly 4 years. Co-founded Crunchyroll in 2007.
Sameer Iyengar
(Co-founder)Worked as a software engineer at Infosys before becoming a Partner Technology Manager at Google and YouTube.