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Blueprint
Building the worlds best customer experience for DTC brands via SMS and WhatsApp
- 21-100 employees
- Payments
- SaaS
- Mobile
- eCommerce
- River North, Chicago, IL
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Company mission
Blueprint is a venture-backed B2B SaaS start-up focused on building the worlds best customer experience for DTC brands. We're taking the old, slow and spammy email-based customer experience and reimagining it faster support, customer feedback, seamless ordering, and easy brand advocacy - all via SMS and WhatsApp.
Our take
Blueprint is a pioneering company in 'conversational commerce'. They want to make paying for a product or service as easy as sending a message.
A lot of E-Commerce businesses are increasingly trying to engage directly with consumers, whether that be through engaging their audience on Instagram, providing customer support via SMS or WhatsApp or even more fully fleshed out services that live completely on WhatsApp or Messenger (such as financial help bots or personal shoppers). Blueprint believe that consumers will increasingly be buying services through these conversational channels, and they're facilitating the payment infrastructure to make that happen.
The current models of communication and purchasing within eCommerce have been in place for almost 2 decades. The idea that additional data entry and logging in with a password and username was the only way to purchase a product online, and that slow email support was the best way to communicate with a brand online are being disrupted by Conversational Commerce.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Fully remote-first team
- Flexible work hours
- 28 days holiday (excl. bank holidays)
- Tonnes of benefits like Spill, Headspace, and Masterclass
Company values
- Transparency - Everything we do is open, clearly communicated, and built together.
- Discipline - All work we do is executed with discipline because we take pride in what we’re creating.
- Open-minded - We’re challenging the status quo with everything we do, which requires us to be open to change.
Funding (1 round)
Apr 2020
$1.3m
SEED
Total funding: $1.3m
Leadership
Harvey Hodd
(CEO)Harvey is a serial entrepreneur and CEO of Blueprint. Interested in Japanese culture, skateboarding and brand storytelling.
Rory Jeffries
(COO)Rory is Blueprint’s head of product, coming from a product design background. Interested in running, basketball and ping-pong
Endorsements
All
Career progression (1)
Hard working team (1)
Open and honest communication (1)
Supportive management (1)
Great work is recognised (1)
Strong leadership (1)
We are still a small team with big growth opportunities ahead. As the business grows it's clear there will be more teams, more geographies and more product verticals. Our management is keen to help current team members progress and gives us feedback on where we need to improve to do so.
Sales & Account Management
Career progression
Jan 2022
Our customers are entrepreneurs, marketers and eCommerce managers running scaling DTC stores. It's exciting to see that our hard work helps them grow and improve their businesses. The work ethic of the team is excellent, whilst maintaining a fun spirit.
Sales & Account Management
Hard working team
Jan 2022
Since I arrived, I've been empowered by my manager to voice my opinions in all areas of the business. We have regular catchups to check in on both shared and individual goals, where I'm given useful feedback. I feel like I'm able to do my best work and I'm enjoying my day-to-day.
Sales & Account Management
Supportive management
Jan 2022
At Blueprint we make a point of shining a light on great work. Whether that be a particularly great sale, or a tricky user journey which the product team have managed to solve (and everything in between!) - innovation and hard work is celebrated in front of the whole team.
Sales & Account Management
Great work is recognised
Jan 2022
Blueprint's founding team lead by example. They hold themselves accountable for all decisions, foster a culture of honest feedback, and have an incredible work ethic and eye for detail. Working with this kind of leadership inspires the team to do their best work.
Sales & Account Management
Strong leadership
Jan 2022
Being a remote first team, communication is one of the core tenets of Blueprint. Employees are encouraged to provide candid feedback (via Slack, email, collaborative sessions) and there's some great processes in place to ensure that it's is shared across all teams internally.
Sales & Account Management
Open and honest communication
Jan 2022