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To deliver health and happiness to dogs and their humans all over the world.
Nowadays, consumers are not only getting more fussy about what they eat, but also what their pets eat. Butternut Box caters to this trend for the 11 million pet dogs in the UK, with dishes cooked with fresh ingredients and portioned according to the dog's breed, weight, sex and exercise routine.
Butternut Box’s platform uses computer algorithms to work out the individual needs of each dog, bringing technological innovation to a market that has not seen much of it. With the UK dog food industry worth over £1.5 billion, there is a massive potential market for the company, before even considering international growth.
In order to expand its appeal, Butternut Box has been diversifying its products to include environmentally conscious food, treats and wellness products and services for dogs. Having already launched into a few European markets, the company has acquired Polish fresh dog food company PsiBufet to help extend its operations in Central and Eastern Europe, whilst 2023's substantial VC round will help it to build on its already impressive momentum.
Freddie
Company Specialist at Welcome to the Jungle
Sep 2023
$361.9m
GROWTH EQUITY VC
Aug 2021
$51.7m
SERIES D
This company has top investors
Kevin Glynn
(Co-founder)Previously an Associate at Goldman Sachs.
David Nolan
(Co-founder)Previously a Trader at Goldman Sachs.