See other companies on Welcome to the Jungle

Certinia

Professional services automation and CPQ solutions

Certinia logo
501-1000 employees
  • B2B
  • SaaS
  • Automation
  • Cloud Computing
Waller Creek District, Austin, TX

Company mission

To empower the world’s best technology and services organizations to deliver customer value with certainty.

Led by a woman
Top investors

Our take

Originally founded to provide an end-to-end view of Salesforce, Certinia - formerly Financial Force - has evolved into an enterprise solution company independent of the CRM platform. Its products include automation solutions for professional services, customer success and an AI platform for cashflow forecasting and schedule optimization.

Certinia’s adoption of automation technology has evolved its product suite and it now serves large enterprises such as Siemens, Cisco and Philips. 2024 investment from TA will support Certinia’s growth and development into new territories.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Company values

  • Customer obsessed - We help our customers thrive by making them the center of our universe
  • Act and own - We are each responsible for our words, our actions, and our results
  • Innovate relentlessly - We are intensely curious, and we deliver cutting edge innovation
  • Champion each other - We foster a community of belonging that values our differences

Funding (last 2 of 5 rounds)

Mar 2015

$110m

GROWTH EQUITY VC

Apr 2014

$50m

GROWTH EQUITY VC

Total funding: $193.9m

This company has top investors

Leadership

Deb Ashton

(Founder, SVP, Customer Experience & Operations)

Previously Product Director at Unit4 Group and worked in Sales & Consulting at SciSys.

Previously President of North America for SAP and was an Account Excutive at Goal Systems/Legent.

Previously COO and CFO at AutoAlert, VP of Finance at Vertafore and was the Director of Sales at EMS Software.