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Chameleon
Product adoption platform for SaaS teams
- 21-100 employees
- B2B
- Enterprise
- Marketing
- SaaS
- Automation
- Civic Center, San Francisco, CA
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Company mission
To allow clients to create beautiful product guidance that helps, guides, and delights their users throughout their journey, without writing code.
57% female employees
Our take
In the increasingly competitive SaaS market, the onboarding experience for new users is paramount to growth, and long learning periods can deter companies from adopting products, independent of their eventual utility. Chameleon provides easy-to-implement tools for software companies to improve the onboarding experience and customise product tours for their applications.
Chameleon was founded in 2015 to combat the issues arising from slow onboarding. As well as its no-code solution for creating onboarding tours, it provides additional tools such as its spotlight search experience HelpBar, and single-question surveys known as Microsurveys whose data can be fed into existing analytics tools. The company has a list of rivals in the low- and no-code development space, some of which have garnered significant investment, but Chameleon remains confident that it delivers the deepest product adoption platform available, and it can profit from businesses seeking product-led expansion.
Chameleon’s own significant funding will contribute to boosting product development and offering better, faster support for customers. With industry-leading integrations and a focus on in-depth partnering, Chameleon is in a strong position to be the best choice for software teams, which should fuel its future growth.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Paid Time-off: In addition to standard holidays, we offer competitive paid time off.
- Flexible work hours: We know that life >> work and we need to find that balance.
- Career development, feedback, and coaching: Ownership of your career direction and a candid coaching process.
- Generous home-office budget: New Macbook and $1000 budget for home office equipment.
- Mental wellness allowance: Allowance for mindfulness/meditation app subscription.
- Learning allowance: Allowance for books and other personal learning resources.
Company values
- Adapt quickly: Iterating on a process to find the best solution for the situation. Everything is open to change.
- Prioritize action: We need to move quickly and believe at our stage the best way to learn and grow with action.
- Maintain balance: We want work to be an important, meaningful, and rewarding aspect of our lives. But we also know that life >> work and we need to find that balance.
- Empower each other: Offer support and be helpful but provide space for everyone to stretch their wings and fly high.
- Embody Kaizen: We want everyone to be continuously improving; whatever you do next, it has to be better than the last time you did it.
Funding (2 rounds)
Sep 2022
$13m
SERIES A
Apr 2016
$1.9m
SEED
Total funding: $14.9m
This company has top investors
Leadership
Pulkit Agrawal
(CEO)Angel Investor, Speaker & Expert on user onboarding and product-led growth. Former Mentor with The Refiners and with 500 Startups. Co-founded Sahai Ltd.
Brian Norton
(CTO)Former Software Engineer at Shoto. Experience in the same position at Involver and at Salesforce.com.
Diversity, Equity & Inclusion at Chameleon
Shannon Norton (Head of Ops)
- Chameleons are all different and uniquely beautiful. They change and aren't required to associate or identify with any specific labels. We welcome the chance to get to know you and are committed to building a diverse and inclusive team that consists of a variety of backgrounds, cultures, languages, experiences, preferences, and characteristics. That's what helps us all grow and evolve