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To challenge the business-as-usual mentality in the grocery industry.
23% employee growth in 12 months
Chicory recognizes the challenge consumers face in translating recipe inspiration into tangible purchases. This gap between culinary inspiration and the shopping experience presents a significant issue for both consumers and food industry brands. Positioned as the leading contextual commerce advertising platform, Chicory tackles this problem head-on by transforming recipe content into a commerce media experience.
The platform powers a vast network of recipe publishers and retailers enabling Consumer Packaged Goods (CPG) brands to connect with 123 million high-intent grocery shoppers monthly. With its contextual advertising and shoppable recipe solutions integrated across 5,200+ websites and food blogs, including popular platforms like the Food Network and Delish, Chicory guides shoppers seamlessly from inspiration to checkout, boosting production engagement for over 70 leading retailers.
Chicory's commitment to addressing the gap between culinary inspiration and commerce places it at the forefront of shaping the contextual commerce landscape. The company envisions a future where it continues to innovate and expand its influence. With a proven track record and a broad network, Chocry is well-positioned to redefine how consumers engage with recipes, make purchasing decisions, and enhance the overall food shopping experience in an evolving culinary landscape.
Kirsty
Company Specialist at Welcome to the Jungle
Jan 2019
$1m
LATE VC
Jan 2017
$1.3m
CONVERTIBLE
Joey Petracca
(COO)Graduated from Colgate University in 2013, the same year Chicory was founded. Serves as a Business Mentor at Colgate University, providing mentorship to student entrepreneurs.
Yuni Sameshima
(CEO)Graduated from Colgate University in 2013 with a Bachelor of Arts in Molecular Biology and Economics.