See other companies on Welcome to the Jungle

Comscore

Omnichannel advertisement measurement platform

Comscore logo
1001+ employees
  • B2B
  • Marketing
  • Business Intelligence
  • SaaS
  • Advertising
  • Data Analysis
Hunter Mill District, Reston, VA

Company mission

Comscore's mission is to solve the most complex challenges in the media ecosystem by providing ways for companies to measure their advertisement campaigns and audience engagement through its omnichannel platform.

Top investors

Few candidates hear
back within 2 weeks

-12% employee growth in 12 months

Our take

In order for businesses to deploy successful advertisement campaigns, they must leverage data to access their target audience, but this is becoming increasingly difficult. The engagement of programmatic advertisements must be measured across all channels to produce actionable insights from the complex media environment, and this can be impossible without the right data analysis infrastructure.

ComScore provides an omnichannel advertisement measurement platform, empowering businesses to have a comprehensive and unified view of their marketing campaign success across all platforms. The company achieves this by providing tools for the analysis of cookie-free data across social media, CTV, mobile, podcasts, and DOOH platforms, allowing them to build highly-targeted audiences through their own proprietary data.

Whilst the company faces competition from other omnichannel audience-building platforms, ComScore stands out by providing the tools necessary for obtaining actionable proprietary data whilst also analyzing it, as opposed to competitors who focus on one or the other. Furthermore, the company also holds a unique focus on data gathering from social media and CTV, in addition to more traditional media consumption formats.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Benefits

  • Summer Hours - Comscore has a culture that rewards employees for their hard work. When you work hard, you need time to recharge and refresh. Early release on Fridays are subject to manager approval
  • Medical - Comscore offers a collective insurance scheme which is 80% covered by Comscore
  • Time Off - Annual Leave: Comscore offers market competitive annual leave, following local guidelines and practices

Company values

  • Integrity: Transparency + Candor = Trust
  • Velocity: Achievement over activity. Move fast and keep things simple
  • Accountability - Say what you’re going to do; do what you say
  • Teamwork - One team, one dream. A rising tide lifts all boats
  • Servant Leadership - Managers help their teams win. Ask, “How can I help?”

Funding (last 2 of 6 rounds)

Jul 2010

$2.7m

LATE VC

Aug 2003

$12m

SERIES E

Total funding: $97.6m

This company has top investors

Leadership

Experience as Senior Vice President of Strategic Alliances and Global Expansion for Experian Marketing Services. Vice-chairman and CEO of Rentrak from 2009 to 2016.

Jobs (6)

All locations

Marketing