Copper
CRM software for service businesses
- 201-500 employees
- B2B
- Internal tools
- Customer service
- SaaS
- Sales
- The East Cut, San Francisco, CA
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Company mission
To help businesses to grow the right way: with loyal customers for life.
17% employee growth in 12 months
Our take
Brands who invest in relationship-building with their prospective and existing customers are more likely to see better results. Yet, a lot of CRM tools focus on optimizing for scale and high-volume transactions, encouraging a marketing en masse approach.
Copper is a CRM designed to help companies build meaningful relationships with their consumers to deliver more reliable revenue it integrates with.
GSuite to enable sales teams to collect useful data and insights from their contacts and manage their pipeline directly from their Gmail inbox. In 2021, Copper acquired Sherlock, a customer experience platform to help them understand customers better.
Google's plans to end third-party cookie collection is expected to shake up the marketing industry, as it will become more difficult for organizations to collect data and personalize their campaigns. However, CRM tools like Copper, which encourage its users to go back to basics and build quality relationships are only going to be in greater demand.
Kirsty
Company Specialist at Welcome to the Jungle
Funding (last 2 of 5 rounds)
May 2019
$15m
SERIES C
Sep 2017
$53m
SERIES C
Total funding: $102m
This company has top investors
Leadership
Steve Holm
(CEO)Prior to joining Copper as CEO in 2023, Steve was a VP & SVP of Product Design at Podium. Before that, they were the Director of Product Design at Dropbox and a Product & Design Advisor at Catalyst Software.