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CreatorIQ
Influencer marketing platform
- 201-500 employees
- B2B
- Enterprise
- Marketing
- SaaS
- Social Media
- Washington Culver, Culver City, CA
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Company mission
CreatorIQ's mission is to create software powerful enough for the world's largest company, yet nimble enough for the most innovative.
Our take
CreatorIQ produces software for managing and optimizing creator-driven campaigns at scale. It also integrates global payments and brings paid and organic media performances together to help businesses analyze marketing spending.
Powering global influencer marketing for brands like Disney, Salesforce, Airbnb, and Unilever, companies use the platform to discover and manage influences. They can choose from over 17 million global influencer profiles on the platform of varying fame. It is well placed to see continued growth as the global influencer marketing platform market is expected to reach over $90 billion by 2030. However, given the social media landscape is ever-changing, the company needs to stay ahead of the curve in order to keep reaching audiences and gather powerful insights for customers.
The company is further accelerating its leadership position with a focus on eCommerce and measurement. Its software solution takes a modern and scalable approach to influencer marketing, leveraging data science and intellectual property to allow global teams to collaborate on a single system and streamline every aspect of their workflow.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Competitive Stock Options
- 401k plan
- Medical, Dental, & Vision Benefits
- Flexible paid time off
- Dog-friendly office
- Work from home opportunities
- Wellness Stipend
- Team lunches
- Team events & happy hours
Company values
- Lead with empathy - We are leaders in a new and complex industry that is profoundly changing how brands engage their most dedicated consumers. Empathy and compassion for clients, creators, and colleagues is what makes us true leaders
- Break down walls - We're at the forefront of our industry and paving the way with new technology. We embrace the unknown every day, and challenge the status quo in the name of progress and innovation
- Welcome challenges - New challenges excite us and push us to be better. We're open to opinions from anyone with the voice to share them, regardless of background, identity, or seniority
- Always be collaborative - Our product is inventing new ways for people to work better together and we've taken that to heart. Collaboration drives how our team operates; we can do great work only if we do it together
- Stay curious - We are always looking to learn new things. In every success and every mistake there are valuable lessons from which we can grow
Funding (last 2 of 4 rounds)
Sep 2021
$40m
SERIES D
Jul 2020
$24m
SERIES C
Total funding: $79.5m
This company has top investors
Leadership
Igor Vaks
(CEO)Spent 7 years as Head of Technology at ScanData, before working at DataFlow Systems and Cendant as a Senior Director. Worked as CTO and CIO of Experian for almost 5 years, and left his SavvyMoney CTO position in May 2013 to found CreatorIQ in January 2014.
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