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To empower people to effortlessly orchestrate digital experiences.
Brands have adapted to online marketing and eCommerce as a way to reach customers worldwide, but in many ways, digital experiences tend to fall a little flat. Standard websites and one-size-fits-all communications might reach a lot of people but often fail to do much to improve sales or increase customer loyalty. Crownpeak exists to improve the effectiveness of digital marketing. It provides a suite of tools that allow companies to manage online content across all digital channels.
Crownpeak is by no means alone in this space, facing competition from the likes of Zesty.io and Contentful. However, Crownpeak's experience in the digital experience sector gives it an edge - founded in 2001, it has been providing content management services continually since the first Dot-Com boom. Its age, however, is no barrier to it changing with the times, and it has worked to develop its platform with new technologies, such as incorporating AI to ensure automatic compliance with web accessibility standards, the only company in the industry to provide this service.
Crownpeak counts many household names among its customers: American Express, Toyota, and Unilever to name a few. It is consolidating this market lead through an aggressive acquisitions strategy to expand its platform's capabilities. Its 2022 purchases of ilumino and Attraqt added considerable accessibility and product discoveries to its portfolio. Going forward, it is well poised to maintain its market lead for the foreseeable future.
Steph
Company Specialist at Welcome to the Jungle
Apr 2016
$50m
GROWTH EQUITY VC
Sep 2010
$1.8m
SERIES C
Jonah Paransky
(CEO, not founder)Was previously EVP & General Manager at Wolters Kluwer ELM Solutions. Before that was CEO of SkyTouch Technology and Managing Director for LexisNexis.