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To be the #1 free tax and accounting platform for individuals, freelancers and small businesses with 1 million active members.
One survey suggests that over a quarter of UK SMBs struggle with financial admin. Add to that the increased financial pressures laid on over recent years - lost business, increased operational costs, and for many companies a drastic uptick in late payments - and it’s clear that good accounting is becoming more crucial than ever.
This is good news for Crunch, who offer a suite of accountancy and business tools for SMBs in the UK. Top of the bill is its free platform, which also comes at paid-for subscription tiers, and offers a wealth of bolt-ons and upgrades. The company also offers add-ons for other administrative tasks like payroll and business insurance.
This free offering puts it above many of Crunch’s new and popular competitors including Coconut, Xero, and Quickbooks. For cash-strapped businesses or sole traders, there’s always going to be appeal in the prospect of accounting support without the often hefty price tag. With the accountancy software market growing fast, too, it’s a good USP to keep hold of.
Steph
Company Specialist at Welcome to the Jungle
Nov 2021
$0.7m
LATE VC
Oct 2010
$0.7m
SERIES B
This company has top investors
Darren Fell
(CEO)Originally a sales executive, who went on to become a serial founder. Previous companies include email and SMS marketing business Pure360, GoLimited.com, and Freelance Advisor.