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Cuebiq
Privacy-compliant location data
- 21-100 employees
- B2B
- Big data
- Marketing
- Advertising
- NoMad, New York, NY
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Company mission
Helping marketers understand the true impact of their cross-channel advertising in the offline world.
-3% employee growth in 12 months
Our take
One of the most powerful marketing tools is location data, but access to this is often limited and under-analyzed. Existing data being used is focused on static locations, as opposed to the movement of location data. Cuebiq has tapped into a large pool of smartphone users, offering data accuracy far superior in comparison to their competitors.
The company tracks location data using software built into apps that people download. In doing so, they can estimate the home location of cell phones and how often people move outside the home. This enables their clients to understand the true impact of cross-channel advertising in the offline world.
Through these tools, the company has increased its revenue by 240% and has resulted in over $30 million in funding. Cuebiq is planning on using this investment to tackle data privacy hurdles currently in their way, helping them expand global operations.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- Work from home opportunities
- Providing a good life-work balance has always been our priority. We believe people are important and we are committed to create a positive and supportive workplace environment
- We cover mobility expenses, offering yearly public transport subscriptions or a voucher for you to come around the office in an ecologic way
- We adopted a hybrid model, and provide 8 full weeks per year of full remote! In the others, you’re more than welcome to enjoy our ping pong table, lounge area and play Mario Kart
Company values
- Consent
- Transparency
- Control
- Accountability
Funding (last 2 of 3 rounds)
May 2018
$27m
SERIES B
Feb 2017
$6.1m
SERIES A
Total funding: $35.3m
This company has top investors
Leadership
Antonio Marchio
(CEO)A serial entrepreneur, Antonio first founded Ecom, an eCommerce strategy company, at 19 years old. He developed search algorithms for US legal documents before co-founding AdRight in 2008 (later bought by multinational digital services company Dada). He founded mobile marketing company Beintoo in 2011, before founding Cuebiq in 2016.