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Depop

The community-driven fashion marketplace

Depop logo
201-500 employees
  • B2C
  • Marketplace
  • Sustainability
  • Fashion
  • Social
Farringdon, London, UK

Company mission

Our mission is to build the world’s most diverse progressive home of fashion. Our team is dedicated to enhancing and developing the Depop experience to serve the needs of our global community.

Top investors

-7% employee growth in 12 months

Our take

The re-sale market across everyday clothing, collectables and luxury is growing. One driving force of this is that people care more about sustainability and are therefore buying second-hand goods. This has resulted in a fast growing market with plenty of opportunity.

The experience on Depop is what you'd expect from platforms such as Instagram. The focus on social, creators and influencers has created a very high level of engagement.

Depop was quick to realise the value in power users and has focused efforts there (where people are generating up to $100,000 in annual income for themselves by selling items). The popularity of social platforms making individuals into entrepreneurs will likely attract interest from Instagram and Pinterest. This may pose a challenge for Depop as these competitors will be in a strong position to leverage their networks.

The company has been acquired by Etsy and is now focusing on strategic partnerships in several industries to keep market share flowing in.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Benefits

  • Subsidised counselling and coaching - we partner with Selfspace to provide you with the opportunity for a good conversation with a qualified person
  • Cycle to Work scheme - choose between Evans or the Green Commute Initiative to help access a bike for your commute
  • Employee Assistance Programme (EAP) - have access to a confidential support network of expert advice 24/7
  • Mental Health First Aiders - we have trained individuals across the business to offer support and signposting
  • 25 days annual leave with the option to carry over up to 5 days
  • 1 company-wide day off per quarter, for you to take some time for yourself and decompress
  • We offer budgets for conferences, learning subscriptions and more. We also sponsor and run a myriad of programmes, conferences and meet-ups to upskill our employees and enhance their journey with us
  • MyMode is our hybrid-working model, designed to empower our employees to choose a working mode that works for them. MyMode is composed of 3 working modes: Flex, Office Based and Remote
  • Remote: depending on your role you can request to be a remote worker, and only head into the office 4 times per year
  • Our parental leave policies aim to support and enable parents to play equal roles in nurturing their families, in a way that is flexible and truly gender-neutral
  • Our full-time regular employees are eligible for 18 weeks of paid parental leave for the birth or adoption of their child. We also offer IVF leave, shared parental leave and paid emergency parent/carer leave
  • Office: Want to head into the office more? No problem, you can opt to be "Office-Based", with your very own desk
  • Flex: we'd love you to head to your nearest Depop office once a week, but feel free to work from home the rest of the week
  • Cash-plan or PMI - you have the choice of a healthcare plan that best suits you

Company values

  • Show up for the Community: We go above and beyond to create a safe place where people can explore their style. When our Depop Community succeeds, we succeed.
  • Act with Purpose: We take conscious risks, deliver efficiently and learn from our mistakes.
  • Have Each Other's Backs: We empower each other with kindness and respect our differences.
  • Think Thrift: We're resourceful with how we seek out opportunities. Our entrepreneurial mindset keeps us curious, savvy and resourceful.

Funding (last 2 of 8 rounds)

Jun 2019

$62m

SERIES C

Jan 2018

$20m

SERIES B

Total funding: $99.8m

This company has top investors

Leadership

Founded a magazine in Italy before Depop. No longer holds an operational role

Kruti Patel Goyal

(CEO, non founder)

Previously CPO at Etsy, Kruti joined Depop as new CEO in September of 2022.

Diversity, Equity & Inclusion at Depop

  • Fashion is global. It’s for everyone. So, we’re building a diverse ecosystem at Depop where everyone is seen, heard, valued and empowered to succeed. We’re working towards a future where DEI is at the heart of everything that we do. When you succeed, we succeed
  • We provide enhanced Maternity + Paternity Leave, plus adoption leave, IVF leave, shared parental leave + paid emergency parent/carer leave
  • We are continuously promoting inclusion and diverse viewpoints with DEI training
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