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Distinction

Digital product studio

Distinction logo
1-20 employees
  • B2B
  • Consulting
  • Product Management
  • Agency
London, UK

Company mission

Distinction's mission is to help companies to deliver experiences their users love.

40% female employees

Our take

Fast-growing organisations face a number of challenges, and keeping their users happy can be incredibly challenging. Distinction is a digital product studio that works with brands to define their strategy, and to optimise their user experience.

Distinction offers a range of services spanning digital strategy, experience design, software engineering and performance optimisation. This allows the studio to offer its customers an impressively comprehensive service. Distinction has had considerable success targeting startups and high-growth companies in areas such as fintech and biotech. It has also worked with larger, more established companies such as MoneySupermarket.com, which is reflective of the value of its solutions.

Distinction's main challenge will be competing with rival studios, such as London-based Borne. However, Distinction's growing client roster is testament to the company's gathering momentum.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Holiday starts at 25 days, increasing annually
  • Everyone has a performance-related bonus
  • Our team choose when and where they work
  • Company pension
  • Everyone has a development and progression plan
  • Mental health support including CBT and counselling
  • Flexible and hybrid working
  • Enhanced parental leave policies
  • Annual training budget

Company values

  • Beta today. Better tomorrow: We must be comfortable making strides today even if we’re unsure what tomorrow will bring. Keep moving. Keep improving. Learning as we go.
  • Be reasonably unreasonable: Conventional thinking doesn’t shape the future, diversity of perspective does. Innovation happens when questions are asked. So we respectfully challenge where it’s for the good of the work.
  • Small teams for the win: Small teams bring flexibility, speed, expertise, clarity, decisiveness, and motivation. Nothing stops a project as fast as decision by committee.
  • We go all in: Healthy teams are committed to the cause, even if individuals would’ve chosen a different path had they had their way. Results are hard to achieve without collective commitment.

Leadership

James Bloor

(Co-founder (CEO))

Previously worked as a Digital Strategist at McCann and Havas. Is a Strategic Advisor at Nottingham Rugby.

Greg Bloor

(Co-founder (COO))

Previously worked as a BDM at Cadbury's. Served as Distinction's Client Services Director from 2004 to 2020.

People progressing

Jayne is quickly climbing the ladder, progressing from Account Manager to Senior Account Manager and, most recently, to Account Director.

Diversity, Equity & Inclusion at Distinction

James Bloor headshot

James Bloor (Co-founder)

  • We’re a long way from where we want to be. We envision a pluralistic space in place of what is currently a dominant culture. We envision delivering best in class work borne of a multitude of lived experiences. If our mission is to create rich human experiences through design and technology, we need to become a space for talent from all walks of life to collaborate and flourish.
  • We educating our team about creating an inclusive environment by offering resources, training, and ongoing company-wide conversations about diversity and race.
  • We support employees who want to devote time to help local community services and non-profits
  • We donate our time and expertise to initiatives devoted to improving diversity
  • We support organisations that nurture talent from diverse ethnic backgrounds
  • We elevate user perspectives on topics like racism, agism, sexism, diversity, and the wide-ranging effects of income inequality
  • We speak out against activities that incite violence, discrimination and tribalism
  • We hold our team, partners, and clients accountable if they partake in inflammatory rhetoric, vilify people of colour, and fuel racial hatred
  • We report openly about our progress frequently
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