EDITED
Retail Intelligence platform
- 101-200 employees
- Retail
- B2B
- Analytics
- SaaS
- Automation
- Farringdon, London, UK
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Company mission
To empower retailers by transforming data into powerful insights; inspiring them to take profitable and sustainable action.
Our take
Fashion is one of the biggest categories of spending globally, so there is a huge benefit for fashion companies to spot trends and produce the right items at the right time. EDITED saw that there was a lack of data to back up decision making in the fashion industry, when a lot of other, smaller industries were already making good use of it.
EDITED was one of the first companies to bring analytics to the fashion space, with the co-founders bringing two key ingredients to the table with fashion and data expertise. It now has a strong brand and a huge roster of well-known clients from John Lewis to Tommy Hilfiger.
The company raised significant funding from Delta-v Capital in 2023, which came on the heels of serious momentum. This capital is being invested into accelerating product development, investing in partnerships, and M&A to expand its value proposition to customers.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Learning & Development: Access to budgets for courses, qualifications, and events, alongside unlimited access to Go 1 content for everyday learning and growth.
- Parental Leave: Whether you are fostering, adopting, or having a biological child, we offer enhanced time off policies and provide Dependent Leave for existing parents.
- Fertility: Fertility treatments and procedures can be challenging and taxing for those involved. We have policies for paid time off to support employees through this journey.
- Retirement Matching: We want to help you plan for your future - EDITED offers a comprehensive pension or 401(k) plan with matching.
- In Office: Our offices host events of all kinds, like games nights, team lunches, and parties! We also keep the pantry stocked with snacks and drinks.
- Flexible Working: We have core working hours to make sure our time zones overlap, but outside of that, we trust our employees to plan their working day however works for them.
- Referral Program: Great people tend to know great people. We extend a cash bonus incentive to anyone who refers someone great to work with us.
- Time Off: We take work/life balance seriously. To ensure our team has enough time off to disconnect, we offer 25 days of paid leave per year, plus all local public holidays.
- Mental Health & Wellbeing: Generous paid sick leave for both physical and mental wellness. Our EAPs provide enhanced care for any difficulties you may be experiencing.
Funding (last 2 of 4 rounds)
Mar 2023
$15m
GROWTH EQUITY VC
Apr 2020
$29m
GROWTH EQUITY VC
Total funding: $50m
This company has top investors
Leadership
Doug Kofoid
(CEO)An experienced CEO of DialogTech (acquired by Invoca) before coming onboard for EDITED in 2022.