Eagle Eye
AI-driven loyalty and promotions at scale
- 501-1000 employees
- B2B
- Marketing
- API
- Guildford, UK
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Company mission
To enable businesses to have one-to-one relationships with each of their customers.
Our take
Promotions, discounts, and loyalty programs have long since been popular ways for brands to boost customer retention, but the way in which such programs are offered is changing dramatically. Physical reward cards and vouchers are rapidly being replaced with digital alternatives, and whilst many consumers expect this from their favourite brands, creating the necessary digital infrastructure requires the expensive services of bespoke software programmers.
Eagle Eye provides an API-based digital marketing platform called AIR, consisting of a variety of APIs to facilitate the low-code creation of customised digital loyalty programs, promotions, gifts, subscriptions, and consumer apps.
Whilst there is no denying that brands can already develop digital customer engagement tools with no-code platforms or bespoke software development teams, Eagle Eye has found a smart middle-ground by facilitating the flexibility of bespoke software development with low-code APIs.
Freddie
Company Specialist at Welcome to the Jungle
Funding (1 round)
Jun 2011
$2.1m
SERIES A
Total funding: $2.1m
Leadership
Tim Mason
(CEO)Experience as Deputy CEO and CMO of Tesco PLC's Fresh&Easy from 1982 to 2012. Director of TJRM Consulting since 2015.
Steve Rothwell
(Founder, CIO & PLC Board Director)Experience as Software Engineer for Ericsson and Consultant for Consult Hyperion.