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Every.

Plant-based ready meal delivery

Every. logo
101-200 employees
  • B2C
  • Retail
  • B2B
  • Sustainability
  • Food
  • Nutrition
Kreuzberg, Berlin, Germany

Company mission

To create balanced, delicious meals you’ll love that are ready in minutes.

94% employee growth in 12 months

Our take

We lead busy lives - working, going out, exercising - and often don’t have time to cook. But Every wants to make sure we’re still eating quality, healthy food without taking up any extra time.

They sell themselves as a perfect marriage of nutrition, sustainability and ease - their meals are all plant-based, delivered by bike where possible and come in packaging that’s entirely recyclable or compostable. They’re also a certified Carbon Neutral company, and their eco credentials definitely endear them to their target market.

However, it’s a very overcrowded market in which they operate. There are so many food delivery options, and plenty of plant-based ready meal competitors as well. But they’ve managed to expand into 4 countries without investment (their two founders self-funded the business), which suggests a healthy customer base, and its B2B bulk ordering offering does mark them out somewhat.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • A high-energy office located in Kreuzberg, at the wonderful canal right at Paul-Linke-Ufer
  • A team of talented and motivated individuals looking to change how people eat - forever
  • Team events and amazing get-togethers with our growing influencer and food expert community
  • Food, food and more food! You will certainly enjoy our mind-blowing, nourishing and healthy food and drinks. No brainer!

Company values

  • Rigorous Standards: Our farmers need to sign rigorous standards and get audited regularly. Especially when raw materials come from countries that do not produce under EU standards, it goes without saying that we take responsibility for local working conditions. Each of our suppliers who produce in a so-called risk country must have a social audit (e.g. SMETA, BSCI, SA8000) carried out by an independent third party, which controls working conditions on site in order to counteract child labor, human trafficking and other abuses of labor and human rights
  • Biodiversity Preservation: We support the preservation of biodiversity, as well as the maintenance and development of natural habitats. This is reflected in the quality and flavours of our dishes, because the best ingredients only come from healthy environments
  • Life Cycled Analysis: We track our emissions from farm to fork. Measuring our carbon footprint starts with growing and delivering our raw ingredients, continues to production processes, packaging and shipping, the electricity consumed by the consumer for storing and heating products and ends with the rinsing of plates and pans. This provides a holistic picture and helps us to strategically target improvements where they have the greatest impact on the environment
  • Packaging Excellence: Our packaging solutions allow us to protect important resources. Our goal is to use the least amount of packaging possible while assuring the products’ food safety. The majority of our packaging consists of cardboard and other renewable resources: the packaging of our bowls, smoothies, bread, porridges and rawcakes is made from cardboard with a >5% PE coating that can be recycled with waste paper. The insulation mat in our delivery boxes is made of hemp
  • Nutritious: Within a few minutes, ingredients are cooled to -25°C , causing very fine ice crystals to form between the cell walls (much smaller than when you freeze food in a household freezer). This ensures optimal preservation of texture, taste, and nutrients and guarantees a longer shelf life
  • Delicious: For a full flavor experience, we source only the highest quality ingredients. Depending on the ingredient, we always choose the crispest, finest or creamiest option we can find!
  • No Additives: We cook exactly the way you would at home. That means we don't use E-numbers, added flavors, flavor enhancers, emulsifiers or stabilizers, preservatives, colorings, chemically modified starches or hydrogenated fats. In production, the elimination of these ingredients leads to certain costs. Finally, food is artificially preserved by additives, and flavorings intensify the taste. Enzymes make it possible to peel fruits and vegetables by machine, and emulsifiers ensure that large amounts of water can be added to the product without it being too noticeable. We promise that our products are free of unwanted chemicals and contain only healthy, good ingredients

Leadership

Casimir Rob

(Co-founder)

Previously worked in Corporate M&A at Siemens and was a Strategy Consultant at Stern Stewart & Co.

Benjamin Ahlers

(Co-founder)

Formerly in Digital Advertising at Amazon, and Business Intelligence at LVMH.

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