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FRAMEN
Outdoor & semi-public digital advertising
- 21-100 employees
- B2B
- Marketing
- Advertising
- Government District, Berlin, Germany
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Company mission
To inspire creativity and bring joy creating the "Internet of Screens".
72% employee growth in 12 months
Our take
Framen puts a spin on the public and semi-public advertising niche by providing targeted advertising, rather than mass marketing. In theory, all a business needs to do is identify its target audience and create an ad, then Framen finds the audience through partnerships with the likes of hotels, gyms, and workspace, who in turn can boost their own revenue.
While the internet has been awash with hyper-targeted advertising for a number of years now, the real world has been understandably slower to adapt to the trend. Even though Framen’s model isn’t revolutionary, it’s simple.
Back in late 2020 the company was acquired by Axel Springer, a specialist outdoor advertising company. This acquisition has allowed Framen to scale up operations and increase its headcount and puts it in a good position to expand its services and locations in the years to come.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Become part of a dynamic, motivated and fast growing team
- Independence and responsibility from day one
- 28 days of holidays
- Competitive salary based on professional experience level
- Weekly fruit baskets & soft drinks
- Choice of Computer and Equipment that matches your needs (MacBook Air/MacBook Pro/Microsoft Surface Laptop 4)
- Room for fast professional development with challenging tasks
- Various courses and certifications from Axel Springer Learning Hub
- Modern loft office in the center of Berlin near to Checkpoint Charlie
- Access to Axel Springer canteen and co-working space
- Weekly social team events with plenty of opportunities to socialise and make merry
Company values
- Passion. FRAMEN is a result out of our affairs of heart. We combine communication, visualization and computer science in one mission
- Openness. People say: “The mind is like a parachute. It doesn’t work unless it’s open.“. Open doors, open eyes, open ears, open souls and open hearts – we believe this will lead to a better world!
- Willingness. Enhancing the way how we communicate is one of the biggest challenges humanity has when living together. We believe that people need to be willing to improve this
- Enthusiasm. People should rethink how communication and specially advertisement is being done. This gives us the motivation open peoples eyes
- Resilience. We know that being a game changer is not easy. But we believe that with resilience and patience, you will come closer to your goal
Leadership
Dimitri Gärtner
(CEO)As well as co-founding and being CEO of Framen, serves as Managing Director at Axel-Springer, who acquired Framen in 2020. Former VP Corporate Finance & Fintech at Deutsche Bank.
Alexander Gärtner
(COO)Prior to co-founding Framen, they spent eight years at Gärtner Media, serving as Managing Director.
Magdalena Pusch
(CMO)Board Member at Deutscher Marketing Verband. Before co-founding Framen, they worked in IT Transformation at Google.
Former Research Assistant (DNA Cloning and Sequencing) at Jacobs University Bremen. Former Senior Backend Developer at Berlin-based Grand City Property.