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Feel
Supplement subscription service
- 21-100 employees
- Healthcare
- B2C
- Consumer Goods
- Wellbeing
- London, UK
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Company mission
Feel is on a mission to make the world a healthier, happier and more productive place — one multivitamin at a time.
46% employee growth in 12 months
Our take
Feel delivers multivitamins to customers through a subscription service. The company focuses on attracting customers who require high-quality, ethically sourced ingredients.
The startup has engaged in some interesting marketing techniques to get its name out to customers, including inviting members of the public to take part in public dietary experiments. So far, these seem to have worked as Feel is slowly amassing public reputation and demand for its pills.
There is a big trend towards vitamin-usage and wellness in general, with many personal wellbeing brands coming to market over the last few years. Feel is only one of many, but has enough funding and a few years to establish itself as a major player in this market.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Free Gym Membership
- Pension: Nest
- Genuine career growth opportunities within a fast-growing start-up
- Coffee, tea, fruit and snacks in the office
- Top spec equipment to help you deliver your best work
- Flexibility to work from home 2-3 days a week
- Fun, collaborative, dynamic and multi-cultural team
- Holiday: 28 days per annum inclusive of 8 statutory holidays
- Modern office environment in great location
Company values
- Transparency
- Sustainability
- Care
- Affordability
Funding (last 2 of 3 rounds)
Oct 2022
$12.7m
SERIES A
Apr 2021
$5.7m
EARLY VC
Total funding: $20m
This company has top investors
Leadership
Boris Hokadel
(Founder)Serial entrepreneur. Founded Sewport, a supplychain marketplace connecting brands and manufacturers