Firenze

Lombard lending

Firenze logo
1-20 employees
  • Fintech
  • B2B
  • SaaS
Central Retail District, Manchester, UK

Company mission

To expand the reach of financial services.

Our take

The financial landscape is changing, with more people looking for ways to tap into the value of their investments without selling. Lombard loans, which let you borrow against your assets, were once only available to the ultra-wealthy, but there's growing demand for more accessible options.

Firenze is doing just that and bringing these loans to a wider audience. The platform allows wealth managers to offer loans from £25k, without moving assets to private bank custody. This helps streamline the loan process and helps clients' liquidity needs while boosting asset retention.

It's a novel idea and one that's seen early interest from investors. This exciting success has set Firenze up for future growth, signalling a bright future for the company.

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Funding (1 round)

May 2024

$1m

SEED

Total funding: $1m

This company has top investors

Leadership

Previously co-founded Delio where they served as COO. They were also a Director at DCM, a Client Advisor at UBS Wealth Management, and a Discretionary Portfolio Manager and Private Banker at Barclays.