First Day
Nutritional supplement company
- 21-100 employees
- Healthcare
- B2C
- Food
- Wellbeing
- eCommerce
- Parker Lane, Austin, TX
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Company mission
To support consumers in raising healthy, happy families.
Our take
First Day is a nutritional supplement company based in Austin, Texas. The company's approach to wellness is rooted in the latest scientific research, as it utilizes clinical studies to inform its product development process. First Day's multivitamins and other wellness essentials are formulated to complement a healthy, balanced diet and promote optimal health.
Alice Li founded First Day with a passion for promoting wellness through natural supplementation. Witnessing her family's experience of immigrating to America and the importance of nutrition and supplementation inspired her to delve deeper into the field. As a result, First Day was born.
While the company is still relatively young, it is poised for a future of growth and has already received positive reviews from customers and has been featured in various publications. As well as Alice's unique background and perspective, First Day has been able to expand into the lucrative Chinese market. Chinese consumers want strong US brands they can trust, especially those that understand their tastes and culture, which First Day does.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- 401K
- Flexible PTO
- Health + Vision + Dental Plans
- Career Development
- Annual Team Retreat
- Fully Remote
- Wifi Stipend
- Housekeeping Stipend
- Education Stipend
Leadership
Alice Li
(CEO)Graduated from Yale University with a B.A. in Economics. Has since worked as a Associate at Novantas, and as a Senior Associate Consultant at Bain & Company.