Flashfood

Marketplace for surplus groceries

Flashfood logo
21-100 employees
  • B2C
  • Food
  • Sharing Economy
  • Consumer Goods
  • eCommerce
King West Village, Toronto, ON

Company mission

To feed families, not landfills.

Led by a woman
B Corporation
Top investors

31% employee growth in 12 months

Our take

As the world moves to become more sustainable, issues such as global food waste are increasingly apparent. Food waste is not only a travesty because of world hunger but also because of the devastating greenhouse gas emissions caused as a result.

Flashfood considered how they could tackle this issue. The mobile marketplace provides customers with access to discounted food nearing its best-by date and salvaging food that can be used to help feed those in need or those who are unable to afford fresh and healthy food. The app allows users to browse through available deals at participating stores near them. Customers can then purchase items directly in the app and pick up orders from the Flashfood zone in their participating store.

The company has numerous partners across Canada and the United States, and has saved shoppers millions on their grocery bills, as well as removing gargantuan amounts of product from the waste cycle. Indeed, its collaboration with food solutions company SpartanNash alone has saved families $1.9M, and diverted one million pounds of food waste. Flashfood continues to develop its strategic partnerships and further its expansion, most recently expanding its partnership with Kroger's, making its services available in an extra 100+ stores.

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Benefits

  • Competitive pay and meaningful equity so you’ll share in the impact you help create
  • Comprehensive benefits with medical, dental, vision, life, and disability coverage, plus employer contributions to retirement and HSAs
  • Generous PTO and blended U.S./Canada holidays to help you rest, recharge, and show up as your best self
  • Parental leave and new parent support so you’re cared for during life’s biggest moments
  • Monthly Flashfood credits to help you save on groceries while reducing food waste
  • Fully remote work with flexibility and trust so you can work where you’re happiest and most productive
  • Hub meetups to connect with teammates when it counts
  • Growth opportunities that matter with real ownership, meaningful work, and room to grow your career as we grow our mission

Funding (2 rounds)

Feb 2022

$12.3m

SERIES A

Jul 2018

$0.2m

SEED

Total funding: $12.5m

This company has top investors

Leadership

Jordan initially joined the Flashfood team as a Board Member and CBO, becoming CEO in 2025. Previously they co-founded Sunwink where they served as CMO and CRO.