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Formitable

Online reservation system for restaurants

Formitable logo
201-500 employees
  • Hospitality
  • B2B
  • Food
  • Marketing
Plaine-Monceau, Paris, France

Company mission

To help restaurants grow sustainably.

53% employee growth in 12 months

Our take

In order to help restaurants digitise, Zenchef, recently merged with Formitable, supplies a platform for online reservations that creates better customer experiences, delivers smart table management, presents data including detailed guest histories, and more.

Zenchef was introduced in 2017, and founded by the people who developed Pocketmenu, the world's first mobile website builder. Its easy-to-use software combats pain-points of restaurant booking - such as expensive no-shows - with a set-up specifically designed for the space, making it a keen choice for restaurateurs.

The merger of Zenchef and Amsterdam-based competitor Formitable will expand business reach to 11,000 restaurants across 30 countries in Europe, with the combination cited to help both companies expand to further drive the digital transformation within the restaurant industry.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Referral bonus - Introduce us to your former colleagues or friends that fit our values and let’s grow together. Is it a match? €2500 will be your reward
  • €60 monthly well-being budget 🧘
  • Training budget of €3000 each year to use for your personal and professional growth
  • Unlimited book policy, you can keep them or add them to our bookshelf!
  • Since we’re working in the restaurant industry, we’d like everyone to experience the real ✨restaurant experience✨ Each year you get a budget of €250 to spend on this. Go for the ‘new guard’ of restaurants like BAK, Choux, Foer, or icons like Toscanini, Vis aan de Schelde or Ron Gastrobar. Or visit any other restaurant you have on your to go list
  • Discover Amsterdam with your Swap bike. Ride along the canals, go for drinks after work with your colleagues, and discover a new restaurant gem just a stone's throw away from our office in the Jordaan. If you live outside Amsterdam we will also make sure to compensate you to have a pleasant journey to Amsterdam by train
  • 30 vacation days
  • Everybody in the Formitable team can get a food tattoo at our cost
  • 25 days working remotely - as long as there’s a strong wifi connection and a comfortable workspace, you can work from basically anywhere in the world for 25 days a year
  • Hybrid work environment
  • Top gear - Being a tech company at its core, you can count on the tools you need to perform, from big screens, MacBooks, to noise-canceling headphones
  • Ice-cold drinks - Sparkling water from the tap, soda in reusable bottles, iced coffees, and our showpiece; the slush puppy machine (which we might sometimes abuse for a frozen margarita)
  • €1000 budget for home equipment

Company values

  • Craft - We are in love with building experiences. We’re scrappy entrepreneurs at heart with a deep respect for the art of hospitality. We take pride in our work where ownership and creativity is our foundation. We’re about quality over quantity. We are constantly refining the way we do things to provide the best possible people experience.
  • Thrive - We show leadership by being genuine and engaged. Our emphasis is on the long-term vision. We make decisions as a collective and understand the impact we can have on each other. We create a space where everyone can grow, where we own and learn from our mistakes.
  • Heart - We have heart and it shows – we’re trustworthy and compassionate. We represent the values of our industry everyday; hospitable and inviting. We treat our employees as if they are guests in our restaurant. Our environment is a place of trust where people have a voice and a respected seat at the table.

Funding (last 2 of 3 rounds)

Sep 2022

$8.4m

EARLY VC

Dec 2019

$1.1m

EARLY VC

Total funding: $9.7m

Leadership

Previously Event Producer at French Tuesdays and Co-Founder at Lecarrevip.com.