Going
Travel membership program
- 101-200 employees
- B2C
- Travel
- Marketplace
- Flights
- Goss - Grove, Boulder, CO
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Company mission
To help people to travel and experience the world.
Our take
The number of flights performed by the global airline industry grew by over 15 million between 2004 and 2019, and 2023 trends show that flight purchases were back to around 100% of pre-pandemic levels by May of that year. However, international tourism is famously expensive, and many consumers are keen to find shrewd deals wherever possible.
This is where Going comes in. In a nutshell, they help consumers to find cheap flights, saving them money on their travels. However, unlike automated flight alerts and 'deals' sent out by way of affiliate links, Going leverages innovative software and a team of flight experts, enabling it to get ahead of competition by offering better deals.
Founded in 2015, it also boasts some impressive numbers, with over 2 million users to date and an average growth trend of 100% year-on-year. This being said, flight booking is a busy market, and Going will face direct competition from the likes of Jack's Flight Club as well as indirect competition from more conventional platforms like Kayak and SecretEscapes. In this market, keeping costs low will be key to success.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- 100% Remote Company
- Mandatory minimum vacation
- Stock options for everyone
- 401(k) with 5% match
- Top-tier health, vision and dental
- Generous paid family leave
- Continuing education
- Take your birthday off
- Full company retreat twice a year
- Wellness stipend
- Live Your Best Work Life perk
- Flex Friday
- Time off to volunteer
- Meet up meals
Funding (2 rounds)
Jul 2007
$5m
SERIES B
Jan 2007
$3.5m
SERIES A
Total funding: $8.5m
Leadership
Scott Keyes
(Chief Flight Expert)Previously a Senior Reporter at the Center for American Progress, and also a freelance journalist.