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To provide real-time access to short-form digital media for staff, partners, athletes, and talent.
Modern marketing thrives on digital media such as 'shorts', videos and image reels, and maintaining high volumes of such content for social media presence can be challenging. Digital media managers must share content with colleagues, clients, and ultimately social media platforms, and when paired with user-generated content from customers, this can quickly become too time-consuming to handle.
Greenfly provides a cloud-based digital media management platform for social media marketing teams, allowing businesses to manage large volumes of digital media within an automation-driven platform. The platform is collaboration-focused, allowing for the bi-directional sharing of digital media for marketing teams, clients, and audiences.
Whilst there are many other digital media platforms that the company must compete with, Greenfly stands out with its unique approach to collaboration, holding a strong focus on facilitating user-generated content sharing. It is also adopting the latest technologies to stay ahead of the competition, for instance incorporating Blinkfire's AI social media analytics into its product. Going forward off the back of VC funding in 2024, it is well poised to capture a greater market share of companies looking to manage their social media and content strategies.
Kirsty
Company Specialist at Welcome to the Jungle
Apr 2024
$14m
LATE VC
Aug 2021
$8.4m
LATE VC
Daniel Kirschner
(Co-Founder, President & CEO)Experience as Senior Advisor on Internet Policy and Associate General Counsel for the Federal Communications Commission. Senior Vice President of Corporate Affairs & Counsel for Activision Blizzard from 2012 to 2014.
Software Engineering