Honest

Carbon negative mobile network

Honest logo
21-100 employees
  • B2C
  • Sustainability
  • Mobile
  • Telecommunications
  • Environmental
Lambeth, London, UK

Company mission

To build a mobile for the next generation.

B Corporation

31% female employees

Our take

Honest Mobile was launched in response to seeing a gap in the modern market for mobiles. Mobile networks were lagging behind, set in their old ways with complicated contracts, overcharging, and keeping customers on hold -being the norm.

To challenge this, the company built Honest Mobile from the ground up to create a better mobile network for customers and the planet. With £150k in funding, Honest Mobile has created the first carbon-neutral mobile network where customers can float between networks. It's a registered B-Corporation and plants trees on behalf of its customers.

The mobile industry has many established players who have already spent time dealing with the challenges that Honest Mobile currently faces, like price competitiveness, WiFi functionality, and rural coverage. However, by aiming to capitalise on the consumer trend of eco-consciousness, which many of the existing companies in this space neglect, Honest Mobile aims to grow its customer base. Its recent performance on Seedrs, an equity crowdfunding platform for startups where it raised more than £3 million in an oversubscribed campaign, shows that it is clearly gaining traction in the market.

With sustainability at the core of its mission, the company has released the UK's first recycled SIMs – made from 100% post-consumer recycled plastic. Honest Mobile's next step? Getting get rid of SIMs altogether!

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • 🌴 25 days of annual leave, plus all bank holidays
  • ⚖️ Ownership in Honest through our EMI option scheme
  • 🥳 Your birthday off each year on us!
  • 🏡 A hybrid-first working environment with at least 1 day per week in the London office
  • 📱 An Honest sim, and new-refurbed phone on us
  • 💚 Monthly wellbeing budget through Heka
  • 🙋 1 paid volunteering day each year
  • 🚲 Cycle to Work scheme
  • 📚 £500 annual learning budget

Funding (last 2 of 3 rounds)

Apr 2023

$3.8m

EARLY VC

Jan 2021

$1m

SEED

Total funding: $5m

Leadership

They studied Land Economy at Cambridge, and are an ICAEW Chartered Accountant. Worked at Deloitte for over eleven years, from Deloitte Scholar to Consultant for Deloitte Propel.

Joshua Mihill

(Co-Founder)

They studied Product Design Engineering at the Glasgow School of Art; MEng from the University of Glasgow; and an MPhil in Industrial Systems, Manufacturing & Management from the University of Cambridge. ISMM Consultant, worked with Apollo Fire Detectors, Rolls Royce, The Technology Partnership, and AkzoNobel.