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To restore the natural world by empowering people with digital technology.
Biodiversity is crucial to the health of the planet, but measuring it can be challenging for many landowners and farmers. Iceni Earth solves this problem by making it easier for users to measure, enhance and share biodiversity data.
As sustainable land management goals become increasingly important, the demand for companies such as Iceni Earth has risen dramatically. The market is now worth almost £100 billion per annum. The company began by targeting landowners and farmers, but has expanded its scope to include housing developers too. Iceni Earth has secured the backing of Sustainable Ventures, which is further evidence of the platform's value.
In such a fierce and growing market, Iceni Earth's main challenge will be competing with similar platforms. If it can scale its team and platform effectively, however, the company stands to see impressive gains in the next five years.
Freddie
Company Specialist at Welcome to the Jungle
Tom Woolnough
(CEO)Previously worked as an Assistant Evaluation Manager at the Energy Saving Trust, and was an Integrated Land Use Specialist at FAO.
Jamie Woolnough
(Chief Design Officer)Started out as a UX Designer at We Are Apps, and was Head of UX at Vidatec and Bionic.