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Impossible Foods
Plant-based meat, dairy and fish products
- 501-1000 employees
- B2C
- Retail
- Sustainability
- Food
- Nutrition
- eCommerce
- Redwood City, CA
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Company mission
Impossible Food's mission is to make the global food system truly sustainable by making meat, fish and dairy products from plants.
Our take
As the world becomes more aware of the environmental impact of meat consumption, more and more people are exploring plant-based alternatives to animal products. There are currently around 90 million vegans globally, making up 1 percent of the population, and it's predicted to increase to one in 10 people over the next decade.
Impossible Foods is one company that has established itself as a major player in the alternative meat market, offering soy-based products that look and cook like meat, including burgers, sausages, and mince. The company offers its products to consumers around the world both online and via grocery stores. It has also broken into the B2B market, supplying the likes of Burger King, Red Robin, and White Castle with their vegetarian alternatives.
Impossible Foods has experienced difficulties recently as sales in the plant-based meat category have plummeted in 2022 and 2023, owing to persistently high costs and potential health concerns regarding the ingredients used. However the company is fighting back with an aggressive marketing campaign to help make the brand a household name. As the number of people switching to a vegan diet is only increasing, the company hopes to weather the temporary difficulties and position itself as the leader in a category that is still only in its earliest days.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- Financial security: To help you feel financially supported, no matter what the future holds, we offer 401k plans, life insurance, and disability insurance
- Health and wellness: To keep your body and mind healthy, we offer premium medical coverage, emotional support resources, and access to a fitness center at our Redwood City Headquarters
- Paid mission days: Get paid to spend two days a year reconnecting with our mission! Spend it in nature or team up with colleagues to serve local communities and contribute to the greater good
- Generous time off policy: We offer 4 weeks paid time off, 10 paid holidays, and 2 floating holidays, so you’ll be able to take the time you need to relax and recharge
- Commuter benefits: Save hundreds per year on commuter fees
- Generous equity package: We offer meaningful ownership in our company so all employees can share in Impossible Foods’ success
- Work from home opportunities
- Health insurance
Company values
- Lead with heart - Love what you do and care about the people around you. Be kind and generous. Assume others have good intentions
- Stand up for what's right - Stand up against injustice, intolerance, and racism when you see it. Build and nurture diverse teams that reflect our global mission
- Think like scientists - Embrace your curiosity. Discover the truth with a scientific approach to everything, across all departments
- Go for 10¹² - We need to replace 10¹² lbs of animal products to achieve our mission. 10¹¹ lbs won’t save the world
- Blast ahead! - Go for the most ambitious goals. Find a way through, over or around the obstacles. Don’t let fear of failure or criticism stop you
Funding (last 2 of 11 rounds)
Nov 2021
$500m
LATE VC
Aug 2020
$209.6m
SERIES G
Total funding: $1.9bn
This company has top investors
Leadership
Peter McGuinness
(CEO)Former President and COO of Chobani for 9 years, before becoming CEO of Impossible Foods in 2022.