Innocent Drinks

Smoothie and juice manufacturer

Innocent Drinks logo
501-1000 employees
  • B2C
  • Sustainability
  • Food
  • Manufacturing
Notting Hill, London

Company mission

To make drinks that make it easy to do yourself some good.

B Corporation
Top investors

3% employee growth in 12 months

Our take

Since its conception in 1999, Innocent Drinks has been on a mission to keep people healthy. Innocent produces smoothies and juices made from responsibly sourced fruits, with the promise of no added sugars, artificial sweeteners and preservatives.

Innocent has long been recognised as a force for good, the company gives 10% of its profits to charity. And as a B Corp, the business meets the highest standards of social and environmental performance, and aims to be carbon neutral by 2030.

The brand has seen impressive international growth and is now available in 32 markets across the world, including expansion into Asia. CEO, Nick Canney plans to keep focusing on Innocent’s growth in the European market. Whilst there are no imminent plans, Innocent has nodded towards extending its available products beyond juices and smoothies in the future.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Funding (2 rounds)

Apr 2010

$103m

LATE VC

Apr 2009

$40.7m

LATE VC

Total funding: $143.6m

This company has top investors

Leadership

Previously acted as European Managing Director of Innocent Drinks. Also served as Vice President of Sales and Marketing (GB) of Coca-Cola Enterprises and as Grocery Sales Director (GB) of Cadbury.