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Intelligent Change's purpose is to guide people toward becoming happier, more productive, and wiser versions of themselves—to assist them on a continuous journey of learning that leads them to become a new person.
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Intelligent Change is a lifestyle business that focuses on producing items that encourage positive lifestyle changes through smart, habit-encouraging design.
The company has sold over 1 million products with influential figures such as Tim Ferriss, Emma Watson, Camila Mendes and Jim Kwik publicly supporting its products.
The company is tapping into a growing market for commerce in lifestyle and productivity improvement, landing their products in youth focused outlets like Urban Outfitters.
Intelligent Change's products have been well-received but the company faces the continual problem of designers imitating their unique styles. They will need to continue to focus on building a differentiated brand to tackle this.
Kirsty
Company Specialist at Welcome to the Jungle
Alex Ikonn
(Co-Founder)Previously co-founded Luxy Hair, which he grew to 250,000 customers and sold to Beauty Industry Group in 2018